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economist sunsuntribune total home saturday oct 15 2005 19 other side of carpets from page is cally- enhanced backings that pro vide a better foundation for carpet they want consumers to know that a stronger foundation is a critical component in making a soft durable carpet that will maintain its original appearance over time car pet options now include the choice of a luxury or premium backing as opposed to a traditional or standard backing premium back ings are double built which means there are two layers of back ing to ensure stability rather than the traditional single layer it begins with the traditional open weave fabric but then it is encapsulated with a soft fleece felt it is common to walk into a home and see wrinkled carpet this occurs when the standard backing expands over time due to changes in temper ature however this does not hap pen to carpets with premium back ing they are more dimensionally stable and their soft- felt layer inhibits expansion keeping the car pet from growing luxury backings are also softer underfoot a feature much easier to feel than to describe when shopping for carpet ask a salesper son to show you a carpet with a lux ury backing and one with a stan- jsk t isgftyfawfcs sp- ssfec skik1 5tftrh svsiwisis wm ilillli 7v3si iss rksj33kvism3k rajwpsp ralsi liiilstiliaid fcjjswsg rcmwbvhnlwffw jsssiss gjgpr luxury backing products provide bet ter thermal and sound insulation dard backing then step on both after stepping on a carpet with a luxury backing the difference will be obvious premium backings not only have a higher plush factor they have a much softer feel enhanced insulation properties are also a benefit of premium back ings luxury backing products pro vide better thermal and sound insu lation this means warmer winters cooler summers and less noise trav eling from room to room the bottom line is that choosing a wellmade beautiful carpet is a shoppers primary objective but if softness and performance over time are just as important the type of backing you choose should be care fully considered tm save over 2400 with our special factory offer visit our booth oct 21 22 23 at the ftokbam home show seaway pools hot tubs 27 heritage rd markham 9052948030 17480 yqnge st newmarket 9058538500 a m f n 27hemtgrm i mw 9am7pm tf 9am8pm sat 9am5pm sun11am3pm seaway poois hurry book your fall 2005 pool installation before all our spots are gone wwwseawaypoolsca share a little magic a little time can make a huge difference in a childs life with several volunteer programs to choose from one is sure to suit your schedule take 3 years to pay big brothers mp big sisters m of york 9057271251 wwwbbbsyca this message brought to you as a community service of the economist suntribune savemoo now only 51rath bowflex 5 series this weeks super buys we mow only bowflex treadclimber tc 5000 save save now only nsnmth r body solid g1s save no only 64nuh vision 9500hrt treadmill 30 hp continuous duty heart rate interactive th0rnhill grand opening celebrations saveuoo now only hsmth schwinn 101 upright bike now only29inth bowflex k motivator 2 save now only 1935nuh bremshey orbit elliptical save now only 4136mth vision 9200 treadmill 25 iip continuous duty 20x54 bell we have it all canadas largest selection guaranteed lowest prices the best brands delivery and setup inhouse service expert noncommission sales staff thornhill markham toronto vaughan hamilton 9057470802 9054714116 4164400244 9056604888 meadowlands newmarket mississauga 0akville pickering power centre 9058367618 9057559000 9058150123 9054265700 9053045919 0ac on selected merchandise three years at 99 interest al aijmntaxevcjeliveryto at no purchase administration fee of 69 see store for details section may vary by store c cairrtpro 3 oftioai sponsor stiop totyrr ihc pro tiop fitness source for all things fitness wwwfitnesssourceca