Patio Parties Needn't Mean Lots Of Work "Easy does it" is the secret ef "cook - outs" and successful patie parties. Take steps to f ' é "é rn pes ali th THE slices salami (about 4% Bb.) large sweet onion, sliced buttered sandwich rolls Blend mustard, Worcester- ; ql gs fr | Fe The Daily Newspaper Is the Safer, Surer Advertising Investment Two questions influence the choice of an advertising medium. First, what does it cost to reach a person pa | sales message? Second, how many of those you reach buy? A typical advertiser can reach a person through news papers at least as economically as through other media. And the newspaper delivers an audience that likes to read adver. tising, prefers newspapers with advertising, and shops froma advertising. Such an audience guarantees more sales action per message delivered, and makes newspapers the safer, surer ad medium. Why not send the daily newspaper te bat for you? She Oshawa Simes Zee SOO 88 5 OH RO ee ee ees