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46 THE DAILY TIMES-GAZETTE, Saturday, June 3%, 1957 - Thumbnail Sketches |p... cae Of New Ministers In Office OTT. --Sketches of the after former leader George Drew | Representing an area that in-| id i new A gird Lo last fall, ¥ cludes industrial Oshawa, he has| OTTAWA (CP)--Prime Minister, i : Maj.-Gen. G. R. Pearkes, VC |been a spokesman on labor and|Diefenbaker was smiling and very caiuct gH | Plait minister, he entered municipal problems in the Com- much at ease Friday as he allowey/ Prime minister and external af- federal politics after resigning amons. The need for lower-cost fine Movie #aMmoras ino gis of} fairs minister, the 61 ton army command early in 1945, | housing has also been one of his fice to ake pictures ol m at Prince Albert, Sask., lawyer won|A native of England, Gen. Pearkes ' interests. | s desk. the Conservative leadership last 69, came fo Canada in 1906 after | J. Angus MacLean . Reporters also entered the of-| December on his third try. He!service as a teen-age soldier in| Fisher inister. Be i > fice-- ing which pp | cessful in 1942 when the British Army. isheries minister, he is a {previously only when former oo er wat named leader| His lengthy military career, |Yearold Prince Edward Island prime minister St. Laurent called and again in 1948 when George which included a stint With tae (1armer Who £uicred te Commons | a formal press conference, Wh Drew won, | Royal Northwest Mounted Police, 8t 3, 155] byelection for Queens | Me Diefenbaker Shitief with) iv Grey County, Ont, ended when he resigned as gen- a FE | reporters, a wr. Dlefenbaker fs the ninth Con. eral officer commanding the West Me : Maclean served eight years |lenghty, humorous courtroom in-| servative prime minister since |Coast Command after a disagree-|in the R a yom 4 4 He was 3 cident from his early days as a Confederation and the first since ment with the government over Prisoner-of-war for part of the war Saskatchewan lawyer. i William Hamilton |PICTURES VANISH R. B. Bennett in 1935. He has the conscription issue. Postmaster-general, | Pictures of former Liberal | PM Allows | | I in French Celebrate Jean Baptiste Day By ROBERT RICE Canadi an Press Staff Writer MONTREAL (CP)--It's Paddy N Ir d John Bull In Brit- YW¥in, bi rench-speaking Can- ada it's Jean Baptiste nier, tu Dors, , . That's the friendly, familiar nickname given to French-Cana- tians who celebrate June 24--the least of their patr@lp, St. John the Baptist--as a proffincial holiday, t festival of fun |Jfireworks and floats, This year Montrehl, the world's iecond largest French - speaking city, will devote its Saint-Jean- Baptiste parade to Sa Majeste la Langue Francaise, Her Majesty he French Language. Twenty-| hree floats, each sponsored by a Quebec firm, will tell the story! of their mother tongue LAVISH TRIBUTE "Never has the French jage received in Montreal 'egal homage as it Will & aint-Jean - Baptiste Day,' sresident Paul Guertin of societe Saint-Jean-Baptiste. In the society's workshops, the ast daubs of paint are being ap- dlied to the handmade floats, vhile paper bulls, a giant bunny ind a tassle - topped snowman itare from the shadows of pre- 7ious parades. % The first floats in the parade, n its 33rd year, depict the early levelopment of the language in france, with long-haired poets moting Quebec as the "basti of French in North America. FOLK LEGENDS Six floats are based on fables and songs, such lan- such t on says the Average Minister [ | | | | | | Is 54 Years Old OTTAWA (CP)--Average age of 17-member Progressive Conserva- [tive cabinet which took office to- day is 54 years. This compares | itn an average age of 56.5 for | the outgoing Liberal cabinet. | However, the Liberal cabinet numbered 21 ministers. The aver- |age age of the Conservative min- isters likely will change when i [Prime Minister Diefenbaker com- _ |pletes his cabinet roster. Oldest member of the new gov- {ernment is minister without port. folio J. M. Macdonnell, 72. Next |is Defence Minister Pearkes, 69. Youngest conservative minister {is Postmaster-General Hamilton |at 38. Rt. Hon. Louis St. Laurent, for- mer prime minister, was the old- est member of the Liberal cab- inet at 75. Youngest member of = [the Liberal cabinet was Associate #8 | Defence Minister Hellyer, 34. PC's Reaction | Is "Happy" QUEBEC (CP) Guillaume nm lo, » Som o had great success." Mr. Lockwood said some refu- A gees had to be ordered to leave a § camp at Abbotsford, 40 miles east of here, where Hungarians are W | Piette, president of the Progres- housed until homes and jobs are ; hat he [sive Conservative Association of available |Quebec district, said Friday night The better ones have gone he s "very happy" about the cab- everywhere in this province," he inet chosen hy Prime Minister said. 'But we are confronted with Diefenbaker but hopes more Que- this problem---the troublemakers. bec members will be added. "Can you take these poor devils { Two Quebec members were by the scruff of the neck and throw named to the cabinet William them back into the hell they came Hamilton, who becomes postmas- fromy 1 don't think so." ter . general, and Leon Balcer, Mr. Bird said the refugee popu- named solicitor-general. lation at Abbotsford has been re- Quebec returned only eight Pro- duced in the last six weeks to 384 | gressive Conservative candidates from 1,661. {in the June 10 election. Mr. Piette He said it was realized six said he hopes the province's repre. weeks ago that some Hungarians appeared to be getting so used to living at Abbotsford they didn't want to leave. He emphasized that these persons represented a mi nority im the camp, . I DISA TORY Isaac Pittman looks into the basement of his home in Spring. field, Ill, which a tornado blew off the foundation. Pittman's mother-in-law was killed and his wife and children. were injured He was on his way home from work, after having been laid off, when the storm struck. The door in the wall leads to a tor. nado shelter the family was un- able to reach in time, members of the party are elected He pointed out there are still four cabinet posts to be filled and Quebec has been assured one umore representative. been a Commons member since, He won in Nanaimo, B.C., in| he enters 1940. 1945, held the seat in 1949 and has the cabinet in his second Parlia- prime ministers Sir Wilfrid Laur-| He lived and worked in Prince since represented Esquimalt-Saan- ment, The 38-year-old advertising|ier and Mackenzie King had been| Y h 8 removed from the walls, The spot 1940 he led the Conservative party ments he had been his party's has been a persistent spokesman | in Saskatchewan. He was vice- military critic and one of its main of his party on post office matters, | over a fireplace behind the prime president of the Canadian Bar spokesmen on veterans matters. |His 1953 election victory was the minister's desk was occupied by Association from 1939 to 1942. During the First World War he first for a Conservative on Mon-|a portrait of Canada's first prime he established a reputation as his guished Service Order and Mili-| A.J. Brovks party's chief law critic and later tary Cross. Veterans minister, the 66-year- as external affairs spokesman, | Howard Green old mative "of Gagetown, NB. disappearance, Mr, Diefenbaker Mr. Diefenbaker was invalided! Works minister, the 62-year-old |said the pictures had been re- ! } ¥ hy ; Conservative organizer in New moved without his knowledge. ice as a lieutenant with the Cana-|the Commons since 1935 and had ines in 1922. | "Mr. King was over there," he diz Expeditionary Force. A Bap. | become a epecialist on transpor-\ ge served overseas in both said gesturing toward a side wall, tist, he married Mrs. Olive . school prin-| "and after all he was my mem-| Palmer, a widow, in 1053. His first! A Vancouver lawyer, he was Norid Wars, He was a p . H : i before his first unsuccessful bid Albert, Sask., from 1926 to 1945, | Donald Fleming {during the last Parliament. He is si the provincial legislature in| wr Diefenbaker, who now re- 2 Duce Minister, the 51-year-|a veteran oe I ist World War. 1922. In the Commons, he has been presents Prince Albert in the Com- old Toronto lawyer was runner-up | be a spokesman for veterans aifairs, | i to Mr, Diefenbaker at the Decem-| Transport minister and Com-|* *P mons, was defeated by Mr. King A 'native of Exeter, Ont, Mr, been a chief party supporter of, NOTLer Jilairs winter, Be Reneral election. ~~~ Fleming entered the Commons in| Mr. Diefenbaker. He withdrew farmer and livestock breeder. The i 1945 as member for Toronto Eg-|from the leadership race before 54-year-old native of Toronto first! ny | linton. He has specialized in the the December convention and gniored the Commons in 1954 for 1nisters ans legislative fields of social secur-|threw his weight behind the Prai- Calgary North after a Second ity and federal - provincial rela- He lawyer, . . tions | , As president of the national PC| "pn the 'Commons, Mr. Harkness Married in 1933, he has three Association from March, 1954, to pag be a consistent advocate of 0 108 0 1 children. January, 1956, Mr. Hees, 46, be-|porthern development in Canada. = Davie Fulton came one of his party's most trav- Mrs. Ellen Fairclough | 1e en a er Justice Minister at 41, he was elled members. As a Commons| gi ia cecretary, she is a slim elected to the Commons first in member, he enjoyed crossing! ie haired Hamilton housewife] OTTAWA (CP)--The work of ber for his native Kamloops, B.C. ter Howe, whom he sometimes de- ;.. amilton alderman and inet's two ministers without port- which he has represented since, [scribed as a dictator, Mr. Howe ice a5 a Haji on, her first tw olio will consist mainly of advis- Mr, Fulton ran third behind Mr, used terms like "junior" in some |; the Hamilton West Commons ing Prime Minister Diefenbaker Diefenbaker and Mr.. Fleming at|of his references to Mr. Hees, a gaat in 1949 to Hon, Colin Gibson, and carrying out any assignments the last leadership convention, former member of Toronto Argo-|pollowing his death, she was he may give them. He is an able parliamentary nauts football team. elected in a 1950 byelection and| The two, sworn-in Friday, are and an expert on Commons pro-| Leon Balcer Mrs. Fairclough, 52, has been a Toronto Greenwood, and William cedure, His father was a British Solicitor-general, he has repre- labor spokesman for her party. A|J. Browne, member for St. John's- Columbia cabinet minister in the sented his native Trois-Rivieres, native of Hamilton, she is mar- West, Nfld early 1900s and both his grand- Que, in the Commons since 1949. ried to D. H, G. Fairclough and| A cabinet official said both are father and a great-uncle were The 39-year-old lawyer is presi-|they have one son. members of the cabinet, but with- B.C. premiers. dent of the national PC Associa- James M. Macdonnell out the responsibility of answer. War service with the Seaforth Second World War. 72-year-old Mr. Macdonnell left a/lar department, Highlanders of Canada to contest George Nowlan high post in the financial world to| However, from time to time, his first election. He is married) Revenue minister, he entered enter federal politics in 1945 and they may be given various re- and has three daughters. politics as a member of the Nova for years has been his party's fi- | sponsibilities that do not specifi- Gordon Churchill Scotia legislature in 1925, serving nancial critic in the Commons. A ithi isdicti rd h nang { cally come within the jurisdiction Trade Minister, the 59-year-old until his 1933 defeat. He came to! native of Kingston and a lawyer, of a partcular department of gov- his political career in 1946 as in- and has represented it since. pany in 1911 as branch manager -- dependent army representative in, Mr. Nowlan, 58, is married and |and worked his way up to become the Manitoba legislature. He re-| has four sons and a daughter. He its president. signed to run in 1949 as federal is prominent in Canadian legal| He was president of his party's ore am Conservative candidate in Winni. circles and served four years from national association from 1946-50. | g South Centre and was de- 1950 as national PC Association He represents Toronto Greenwood To Posts -- His second attempt in a 1951 Michael Starr man of the board of governors of byeelection was successful, A win-| Labor minister, the 46-year-old Queen's University. | OTTAWA (CP) -- John Diefen- peg lawyer and veteran of both |native of Copper Cliff, Ont., has William J. Browne | baker, sworn in as prime minister world wars, Mr. Churchill relies'beén in the Commons only five| Minister without portfolio, he re- today with 16 members of his cab- Commons defence debates of Oshawa, where he started his defeated in 1953. The 60-year-old | pointments of ministers on his re- A high school principal before political career five years earlier'St. John's, Nfld., lawyer and|/turn from the Commonwealth ractising law, he headed the as alderman, Mr. Starr won On- former district court judge first prime ministers conference iefenbaker - for - leader move-|tario constituency in a 1952 by- won his St. John's West seat in'London. m-------- ------------"""" | ing the oath of office, he said one I di I d additional minister for Quebec { and one for Ontario will be ap- n lans nva e pointed shortly. The additional On- . LJ White Man S Land religious faith--Roman Catholic-- | FORT HUNTER, N.Y. (AP)--A [not now included among the On- d of Indi h oved into | tATI0 ministers. of Indians nas Jn Prime Minister Diefenbaker also has been theirs all along. ture for which a minister was not it families; comprising 15 [sworn in today will be filled im- n, women and children, have mediately on his return from Lon- hed tents under a bridge span- don expected on July 6. s Montgomery County village. i r er families are expected to oi janposnced tat Howard while children danced them Sunday. [Green OL i Low him. Another calls for wide e Indians, part of the Mohawk | prime minister during his absence. buildings, streets and squares. ward when seaway construction! h Finally, a float carried golden- | uprooted their homes on the St.|Paned to London by his defence haired Pierre Cote, 7, chosen to |Regis reservation along the Cana. Minister, Maj.-Gen. G. R. Pearkes portray Saint-Jean-Baptiste this (dian and United States sides of| The prime minister, who has re- tained the external affairs port. ily of 12 children, won the job| Their 24-year-old chief. Standi over 14 other candidates. Pliny Te pe 'tract being. was asked whether he plans "As soon as he is accepted for |along 'the Schoharie River near another appointment for this post. the role, his friends start calling here never had been sold to the| "I have learned not to antici frace, the parade's general or-| standing Arrow has made one he replied. ganizer. " (trip to Washington to powwow| He said no decision has been The four-mile-long parade, wit-| ith officials of the Indian agency |reached concerning the date of the essed each year by almost 1-lahout the claim. He said more next session of Parliament. giddy day that ends with great | ree bonfires burning at: twilight and dancing in the streets. It is Mont- real's happiest day, and hundreds celebrations, Other societies stage similar parades elsewhere in Quebec, but Montreal's effort is by far the Societies Saint - Jean - Baptiste, First one was formed in 1834 by Ludger Duvernay, a newspaper man who later became a mem- A ¢ For the last five years--ever ind musical troubadors reciting since a fire burned their borrowed wd singing in old courtyards. shop--the Montreal society has Then, the theme switches across constructed its own floats, under 'val in 1657 of Les Sulpiciens, an mond Constanti der that sent the first teachers maintains pros fw MR £3 © YilleMare, now Montreal. year where floats and displays | her oats tell of the lan- are created for other celebra- nding with a colorful float pro-|are also made. Hungarian Immigrant VANCOUVER (CP)--An immi- here is a "hard core of trouble- nakers among British Colum- a's 5,000 Hungarian immigrants. "But you'd get them in any aid Alex Lockwood, director of ettlement in B.C He met recently with the Hun- tarian Emergency Council to dis- ees Mr. Lockwood in an interview 'hursday praised the great ma- ority of the Hungarians for their ife, adding: 'but some are not so ood." Immigration Sup er intendent *hilip Bird, asked whether there "I've heard all sorts of stories wit we haven't yet had a problem hat has called tor drastic mea- ures. I am satisfied that we have Albert for 32 years, From 1937 to|ich. During the last three Parlia- executive, a native of Montreal, occupied by 'Laurier's portrait | Early in his Commons career won the Victoria Cross, Distin-/treal Island in 18 years. minister, Conservative Sir John A. | home after First World War serv- native of Kaslo, B.C., has been in started his political career as a| FE a NAME Mo att eas cipal and later school inspector | ber." Mr. King represented Prince Ber party leadership convention. | mons member. since 1950, he has Douglas Harkness | np that constituency in the 1926 World War artillery stint. 1945 when he was only 29 as mem- swords with former trade minis-|, 4 public accountant. After serv- the Progressive Conservative cab- eritic on law and military affairs MORE has held the seat since, J. M. Macdonnell, member for He returned from Second World tion and a navy veteran of the! pinister without portfolio, the|ing to Parliament for any particu: native of Coldwater, Ont,, started |the Commons in a 1948 byelection | he joined the National Trust Com- ernment. eated. president. and for years he has been chair- heavily on his war experiences in|years. After four years as mayor turns to the Commons after being, inet, said there will be further ap- ment among Conservative MPs election and 'has held it since. 1949. | Speaking to reporters after tak- tario member would represent the man's territory on land they said that the ministry of agricul- the state throughway near | GREEN ACTING PM of French names for Mo e, say they were forced south- Mr, Diefenbaker will be accom- year. Young Pierre, from a fam- the St. Lawrence | tal ¢ A folio for himself for the time him Baptiste," says Ulderic La- white man, 000,000 persons, is part of a gay, trips and talks were planned. of visitors crowd the city for the largest. Behind them all are local ber of Parliament. he Atlantic to Corada--tb the ar- the artistic direction of Fleuri- fuage's development in Canada tions. Film and television sets tration department official says froup of people in their situation," 'uss trouble caused by a few refu- apid assimilation into Canadian vere any problem cases, said [ Swearing In Means Big Pay Boosts Macdonald. i When reporters mentioned their | floor and in the east block. Earlier pate what I shall do tomorrow," ! sentation will increase when more | | For Diefenbaker And Ministers OTTAWA (CP)--Swearing in of| But there were no raises for the § 3 he Jew Progressive Couselvative two cabinet ministers without | cabinet means parliamentary ! pay boosts for Prime Minister | Portfolio--J. M. Macdonnell, Com- John Diefenbaker and his 14 port-| mons member for Toronto Green- | folio holders. |wood, and William J. Browne, | Conversely, resignation of the member for St. John's West. They government of Rt. Hon. Louis St. | will continue to draw the $10,000 7 Laurent means pay cuts--in nine' each member gets, made up of cases to zero--for 21 Liberals. [$8,000 in salary and $2,000 in tax- Mr. Diefenbaker's parliamen-| free expenses. tary pry jumps from $27,000 a| Pay of Mr, St. Laurent, who year to ,000. As opposition now becomes opposition leader, leader he drew $15,000, plus $10,- drops from $37,000 to $27,000. Tha 000 as a Commons member and a|of his cabinet members who kept & $2,000 car allowance. He now gets| their seats in the June 10 federal $25,000 as prime minister, plus the | elections drops from $27,000 to $10,000 as a Commons member| $10,000. Parliamentary pay ends and the $2,000 automobile allow-|for the nine cabinet members de-| ance. feated in the election, The s i The new cabi net members lost portfolios get pay boosts from |the tax exemption on their $2,000 | $10,000 as ordinary rgembers to| Commons expenses. However | $27,000 made up of an additional their $2,000 car allowance, like $15,000 as minister plus a $2,000: those of the prime minister and car allowance. St. Laurent hint i d 7 4 7 i \g HAPPY PRIME MINISTER John Dief: , | Sask., lawyer, waves at report- | ment House to become Canada's baker, 61-year-old Prince Albert, | ers on his arrival at Govern-| ninth Conservative prime minis- ___ | ter since confederation. Y ' al The ticket "Traffis Bureau." but is a little more firm. It is handed to the driver of a car seer violating a traffic ordinance. The ticket has places for name, ad dress, licence number and speci fic infraction. It reads: "Please be advised this viola tion will be recorded. We respect fully request your co-operation fo the proper observance of traffic regulations, The police depart: ment reserves the right to take court action in this case." is signed nent political action committee to consolidate and advance the gains fourth-floor offices in the centre, i Sirect 3 - - ------ -- - block of the Parliament Buildings, | time director. | "I wouldn't say this is a step Al T 1 G d ill K 'Tolerance, (zoodwill Key it had been expected that Mr. St. |ing, he said. Laurent would continue to use the| The party, endorsed by the fed- d decided on th. wil .| CCF lost 20,000 votes elsewhere," | violations by visiting tourists. "A summons could have been aud decided on It e fourth floor ac! said Mr, Kidd. The federation had; The traffic division of the police [sent you for this offence, and, in ini labor which resumes its sittings|ing violation and is not recorded| 'We hope that in the future you violations, such as reckless driv- Prime Minister Diefenbaker will | yr, 5, by the constable. The blue ticket will not compel us to apply the|ing or blocking a fire hydrant. occupy space on the third flog 2' Political Action Delinquency Moves To TORONTO (CP) -- The Ontario Federation of Labor executive de- Oth er Offi c e cided Friday to set up a a- made in the province by the CCF OTTAWA (CP)--Rt. Hon. Louis'jn the federal election. St. Laurent will operate as Oppo- i Kid sifion leader from a bank of , President W. F. C. Kidd said {the committee will have a full- ' | mig St EE a oma 3, Bl ti labor political party' although it Sfter Vacatilg space on lie firstiis based on the CCF election show- Ti Ll] LJ first floor offices which he had eration at its merger Sonvention eme To W ards Visitors occupied as prime minister when earlier this year, won three new| . " : A Qecupled 3 oo in session, seats and increased its popular] MONTREAL (CP) -- Tolerance |the car and lists six types of park- However, the forrier prime min. vote by 63,000. |and goodwill are paramount in|ing violations, any of which ean ister apparently changed his mind _ 'This is interesting in that the | Montreal's handling of traffic-law |be checked off. It says: for the last by fi 'spent $36,500 during the elction.| department, under inspector Gi-|return for our leniency in this dns ash lew Near s Fy dl The federation executive also rard Brodeur, has devised a sys- case, we beg to ask of you to mer Liberal whip W. G. Weir, [named a five-man committee to tem in which two types of tickets grant us your co-operation to ob-| Inspector Brodeur said, how- both defeated in the June 10 gen- present a brief to the Ontario --white and blue--are used. |tain the observance of the traffic ever, that visiting motorists can eral election. legislature's select committee on' The white is for a simple park- by-laws. not expect tolerance for serious he ce A rH " {is numbered and serves as a law in all its severity; instead, | "We depend on the constables He re ge BA | warning in such cases as passing that we can rely upon you for a to use, their good judgment, he He also is taking over the prime Most of the world's supply of through stop signs. better observance of the traffic said. "Thus far we have found the: minister's offices in the east mica, used as an electrical in-| The white ticket has a blank by-laws in Montreal. | warning tickets have had both + block, sulator, comes from India. space for the licence number of The blue ticket is no less polite! salutary and goodwill effect. on INDIAN ORIGIN Ari, profession, science - = or what Advertising people themselves do not always agree on whether their chosen calling should be classified as an art, a science or a profession. The question has been the subject of many a lively after-hours debate, although the debaters usually admit it is of no more than academic importance. Actually, as almost any, of its leading practitioners will tell you, advertising is none of those things, although it combines some of the talents, the methods and ethics of all of them, It is a business. Some advertising people are creative artists and writers, for advertising has constant need of all the graphic and living arts--design, illustration, photography, cartooning, music, drama, prose, poetry, even sculpture. Some advertising people are specialists in typography and in the many engraving and printing processes involved in reproduction of art work and copy-« or in the special techniques of radio and television presentation. Others have been trained in the advantageous selection of advertising media to carry any advertisers' message most effectively and economically to the markets he needs to reach. Still others, who have majored in psychology, sociology or marketing, are busy in the more scientific areas of advertising--the market research, consumer motivation research, readership and radio-television audience studies which advertisers and advertising agencies are using more and more. extensively to guide and check their creative planning. But the fact remains that advertising, with all of its need for artistic and scientific talents and professional ethics and skill, is a business--the business of creating and stimulating sales. And a career in advertising is essentially a business career. No matter which phase of that business he or she may specialize in, every good advertising man or woman must have a basic understanding of commercial practices, together with as much all-around knowledge of the world we live in and the kinds of people we live with as it is possible to absorb. And if he is really good, he will go on absorbing more of that knowledge every day of his career! ® Printed Through Courtesy of HAROLD F. STANFIELD LIMITED OSHAWA TIMES-GAZETTE Ralph §. Wisdninghaus SYLVANIA ELECTRIC (CANADA) LIMITED RALPH E. NIEDRINGHAUS, President i