The following text may have been generated by Optical Character Recognition, with varying degrees of accuracy. Reader beware!

THE OSHAWA DAILY TIMES, TUESDAY, SEPTEMBER 6, 1932 OU would consider it an affront to your intelligence if some one were to try to sell you a horse, "unsight-unseen." Youwould laugh such a proposition to scorn, Yet every day you are asked to buy merchandise on identically the same terms-- canned goods with 'unknown labels -- cosmetics of uncertain quality -- a radio by an unknown manufacturer--shoes, clothing and housefurnishings about whose merit you know nothing. aw " + ue Advertisers recognize that the And you are asked to buy this "unsight-.unseen" type of merchandise in place of the most effective means of keep- nationally advertised brands that you know are dependable | ing the Gonadigy putt in- formed of the merits of adver- Advertised brands have been spproved by the most critical of investigators--the tised brands is the daily news- buying public. You know exactly what you will get when you buy advertised ? oi #72 Secouse practically goods, not some unproved substitute but the specified article--as represented. You phe % y know that the maker of advertised brands has confidence in them, else he would not invest money calling your attention to them day after day, month after month. In ~ buying advertised brands, you get your money's worth. Buying "unsight-unseen' is liable to prove dear at any price. : a daily newspaper every day. This advertisement is sponsored by the Canadian Daily Newspaper Association