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ivt- economist sun t stouffoffletobune thursday 00287 1999 29 advertising feature harleydavidson f- 1 50 pickup comes with motorcycles signature growl new truck is first product developed under fiveyear alliance announced in march the limited edition 2000 harleydavidson f150 pickup truck complete with throaty growl muscular ground- hugging stance and special badging will be built at ford of canadas ontario truck plant the truck was unveiled recently at south dakotas 1999 premier annual motorcycle event the sturgis rally races annual production and price are to be announced later this allblack truck with distinctive harleydavidson orange pinstriping and chrome acces sories is a restyled and customized version of the ford f150 canadas bestselling nameplate the decision to build this unique exciting new product here is recogni tion by ford of our build quality and the skill level of ontario truck plant workers said charles shortridge otp manager we already manufacture the svt f150 lightning pickup which has created a lot of excitement among truck enthusiasts across north america the new production will be integrated into existing oper ations with no anticipated employment increases required the ontario truck plant employs 1230 hourly and 110 salaried employees and produces 54 fseries trucks each hour the new truck is the first product developed under a five- year strategic alliance announced in march by ford motor company and harleydavidson motor company the alliance brings together two of the bestknown and suzuki built better than they need to be suzuki canada is entering the 2000 model year with a new slogan concentrating on suzuki builds quality the slogan is suzuki engineered beyond belief with the arrivals of new korean entries who have adopt ed pricedriven strategies suzuki plans to rise above their competition by raising the brand suzuki their goal is to make a connection with consumers solely based on the fact that suzuki automobiles are built better than they need to be we felt it was time to let people know just how great a suzuki is from our award winning grand vitara to our new 18 litre twin cam esteem wagon said marcel lambert division manager automotive by leveraging our engineer ing heritage and showcasing everything that goes into one of our vehicles our competitive price becomes a great bonus us see suzuki page 31 this truck melds the builtfbrdtough durability of the f150 with the almost mythic popularity and appeal of the harleydavidson brand name rob marner advertising manager for ford of canadas truck division admired companies in the world both of whose customers will now have a distinctive vehicle that makes a statement about their individuality fords fseries pickups have been the number one nameplate in canada for an astounding 33 consecutive years said rob marner ford of canadas truck division advertising manager this truck melds the built-ford- tough durability of the f150 with the almost mythic popu larity and appeal of the harley- davidson brand name both companies produce exciting vehicles with both power and pres ence this is truly a marriage of pow erhouse brands cathy goodalebrown a ford employee in oakville is particularly happy that the new harleydavidson f150 will be built locally not only is the f150 her tide of choice she is also an enthusiastic harleydavidson owner and activi ties director of torontos harley owners group the largest chapter in canada when the hourly windstar plant employee heard the truckwould be built next doorto where she worked shevol- unteered to help in any way she could the uniquelystyled harleydavidson f150 embodies many of the visual cues that have made the motorcycle famous its unique badging dash ornament accessory pouch with saddlebaglike clasp on the centre console and unique spun metal instrument cluster melds the pickups sleek toughness with the motorcycles enduring muscularity and mystique other interior features include ebony black leather cap tains chairs with harleydavidson logo on the seat backs chrome steering column stalks and door release hardware and black leather trim and steering wheel outside the vehicle is a black monochromatic 4x2 supercab pickup with a fiareside box topped by a hard shell tonneau cover design engineers also wove in another harleydavidson signature its throaty growl by specially tuning the sin gle inletdual outlet exhaust it features an svt lightning- tuned muffler ending in dual chrome 35inch slash cut exhaust tips it comes equipped with the 260 horsepower triton v8 engine powering 20x9inch fivespoke cast aluminum wheels on p27545r 20 goodyear eagle tires the first ever 20inch wheels on a ford production vehicle the harleydavidson f150 is lowered one inch with revised springs and sway bar adding to the vehicles brawny appearance ford motor company in dearborn michigan and harleydavidson in milwaukee wisconsin already share some similar history in 2003 both companies will celebrate their centennials 100 years of rich heritage and memo rable contributions to north american motoring thi qm goo0wrinch onitw i she sale uniroyal tiger paw asc 14 one tire for two tires for p18575r14ww p18575r14ww price includes installation balancing stems lifetime rotation every 10000 km and an 80000 km mileage warranty plus a 4 year road hazard warranty limited time only markham maaco employee wins top honours randy murphy owner of maaco markham is pictured with sritharan poochy poochy was recently named a maaco professional and cited for exemplary work and attitude only 5 or 6 of more than 6000 employees at maacos 565 franchises earn the maaco professional designation each month congratulations poochy m i ipd ri 7 f ffitflf f rffvaj- 4 mm ru wlj m pontiac buick cmc bring us your bald your airchallenged your treadless well replace em for you ej goodwrendi service at your gm dealer 1wwwgoodwrench3mcanadacom 1800gmdrive chevrolet odsmoblte