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tribune july 11 1990 lwr new president enjoys creating opportunities michael sherlocks belief in century21 gerry meharg ltd was such that he left his own successful consulting business to become president of the real estate compa nys offices in stouffville uxbridge and portperry sherlock initially joined century 21 as a consultant in professional training and development in november of last year he became so involved with his task that when the opportunity to work with the company full time was presented he couldnt resist it i became president on february 1st when gerry meharg asked me to stay on and run the company he explains he admits that joining in a tough market was a challenge but its the kind of chal lenge he enjoys i ive done a lot of management training and what ive tried to do here is put that into practice an integral part of company strategy is to plan aheadhe stresses weve started off with a long range objective of where we want to be five years from now creating opportunities for staff is anoth er important goal r in uxbridge weve got janet keen- one of the people weve moved into a manage ment position notes sherlock who is a great believer in proactive management i dont believe managers should sit in their offices there should be handson involvement in day to day operations a strong awareness of the market and what buyers and sellers are looking for are two other attributes he considers essential to success 1 managers and sales people are involved in regular training programs and he says we listen to oiir people arid our cus tomers and learn from other people a good marketing plan is also vital iif realtors hope to be effective he adds changes in adver tising strategy and incentives to encour age people to visit open houses develop from meetings and input from sales agents he notes and flexibility is a key ingredient nothing is written in stone we can change things aswe need to so that we can stay ahead of the market youve got to be creative and innovative in this market sherlock is very impressed with the enthusiasm arid backing he has received from staff and management theyve been extremely supportive of the way ive been doing things one of the biggest thrills is the support ive hadfrorii the staff theyve been absolutely fantasy tic when hes hiring staff he looks for peo ple who are willing to work hard to achieve their goals but who also like an atmosphere of excitement and fun team work is highly valued- in the orga nization ahdhes proud of the way agents cooperate with each pther on listings michael sherlock of century 21 meharg left tils own consulting firm to join the real estate firm about amonth and a half ago a transac tion was completed where all three branch es were involved and staff benefit from the excellent training sessions the company offers he states well train people who are new to- the business and well train people with expe rience there are things they need to learn as well while shortterm predictions for real estatemay not be terrific the area were in is the growth area of the next ten years the markham of tomorrow purchasers are already recognizing the potential of the area he says and how is the time to buy in a year or two it will be too late to get the bargains most people are talking gloom arid doom listen around here and you dont get mat concludes sherlock everybody is on a high theyre excited and optimistic and thats the secret of success msmd private sale building lot 39 acre building lot well drained fully treed building permits available excellent commercial potential frontage on hwy 115 12 miles south of peterboro reasonably priced at 99500 days 4164324933 evgs 7053573269 llamamm bqeiiis forreal estate course graduates 350 weekly financial assistance with no repayment to us if hot successful we will provide a quick start practical training program by 10 highly successful salespeople and managers plus unlimited advertising support plus ongoing supervision 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