The following text may have been generated by Optical Character Recognition, with varying degrees of accuracy. Reader beware!

HK SOS Se >S--=--*SIK ET a Six after go-ahead for new radio by Adriano LaCivita Six companies are vying for the right to establish a new FM radio station to serve the residents of Sim- coe County, all of them wishing to transmit their broadcasts from the Barrie area. Appearing before a CRTC Board at Toronto's Metro Conention Centre Dec. 7, representatives of Kempenfelt Broadcasting, Generation Broadcasting, Rock 95 Broadcasting, Playland Broadcasting, Barrie Broadcasting, and station CIJM submitted ap- plications and outlined reasons why they should be granted a broadcasting licence for frequency 95.7 MHz. Charles Conners Kempenfelt represen- tatives said their proposed station, K-95 would be targeted at the 75 to 54-year-old age group. Its format would consist of 60 per cent soft pop rock and 40 per cent hard rock. They said listeners would be encouraged to phone-in their song requests during the week. News coverage would in- clude all of Simcoe Coun- ty. An emphasis would be placed on relating news events to implications for the county. Reports con- cerning marine, ski, camp- site, traffic and road condi- tions would also be includ- ed. The station would also sponsor an annual talent contest featuring Canadian musicians. Kim Noel Spokesmen for Genera- tion Broadcasting said their station CJGO, would cater to the 15 to 34-year - old age group. They stated an album-oriented format is needed to lure Simcoe County residents away from Toronto-based stations. CJGO will acquire its news information through direct contact with city of- ficials in the various municipalities. Program segments will include G.O. Journal, con- sisting of news and weather, What's Going On, 90-second segments described as the communi- ty billboard, and a program run by Georgian College students concerning perti- nent information. W. Howard | In its first year of opera- tion CJGO will devote $16,000 towards pro- moting Canadian talent. Should it be granted a broadcasting licence, radio station Rock 95 will try to repatriate listeners by adhering to a hard rock for- mat. Programming is described as "youth oriented." nights a week as well as some cross-over country music. Bob Bowland Spot news will be broad- cast on the hour seven days a week. The broadcasting. of sports, agriculture and tourism information is con- sidered important by the station. Rock 95 will have an @& hour long native program / devoted to Ojibwa Indians. 7 Other initiatives include airing local live music, and ©. a Battle of the Bands con- test featured twice yearly. / , Station spokesmen said 77 $48,000 has been set aside for the development of Canadian artists. To acquire its news in- formation Rock 95 will have reporters strategical-. ly placed throughout Sim- coe County. Another radio station choosing to play 'middle of the road' pop music is Playland Broadcasting's CJMY. This station's target group is the 20 to 49-year- olds. Classical music segments will be aired five m i< | Donald Lawrie CJMY will air four hours of religious music Sunday mornings. Twice daily seven days a week, CJMY will present Country Chronicle, a half- hour public affairs pro- gram. As well, Forensic Psychiatrist Dr. Elliot Barker of Midland has been asked to produce a series of 90-second items dealing with child abuse. Barrie Broadcasting hopes to provide country music fans with their own station with the introduc- tion of CICS. French- Canadian music will also be highlighted along with the airing of the syndicated Opry North country music program. CICS will be emphasiz- ing weather and local sports as well as running a series of programs each week on the history of Sim- coe County. Country Newsweek Magazine will be broadcast twice every Sunday and will examine effects on the county of local, provincial and na- tional events. Jerry Chomyn Arguing the case for radio station CIJM, General Manager, Jerry Chomyn said the dif- ference between his station and those in Toronto is that his "talks about Sim- coe County and Toronto stations don't," Chomyn said he wants to bring 25 to 34 year old listeners back to the local area. CIJM will have news bureaus in Barrie, Orillia and Midland with access to satellites. Feature segments would include The Gold Show, highlighting Canadian music from the past and Music File, providing an update on what's going on in the music industry. Chomyn said CIJM would have a network of correspondents throughout Simcoe County filing news stories. He added that 25 per cent of news covered will be from Barrie, Midland and Orillia. The CRTC Board stop- ped hearing applications for available FM frequen- cies on Dec. 10. The board's decision as to which company is award- ed the broadcasting licence will be known within ap- proximately three months. We're more than just art consultants at GALERIE GALE A Limited Number of Original Water Colours '(Sailors & Skiers" by Hugh Niblock aferio alo Downtown Midland 526-8102 SN or Thurs., until Christmas ape G & M Shoppe Dec. 17 _Watson's Ladies' Wear Elmvale a Ay 4 Free SG of Charge J A Shop today and save at the stores with the personalized service. 322-2151 Watson's Ladies' Wear G & M Shoppe King St., Downtown Midland Up to 30% Off We are featuring our fall and winter For the Men - is open We will wrap : E : your special very Evening Christmas from selections For the undecided shopper we carry gift certificates Up to 30% oft... all winter coats, jackets pant coats. Famous makers as London Fog, Nicollini, Sportease and many more. Christmas Saving Sale 526-5761 G & M Shoppe 30% otf Dresses for day or evening wear - 2 piece skirt suits & pant suits - a selected rack of sweaters, pants and skirts. We carry a full range of Junior Missy petites and half sizes. SHOP NOW AND SAVE! Up to Wednesday, December 16, 1987, Page 15