Ontario Community Newspapers

Oshawa Times (1958-), 26 Feb 1965, p. 24

The following text may have been generated by Optical Character Recognition, with varying degrees of accuracy. Reader beware!

16A THE OSHAWA TIMES, Fridey, Februcry 26, 1965 STUDYING THE OUTCOME OF A DURABILITY TEST RUN AT MILFORD, MICHIGAN ALL AROUND THE CLOCK ALL AROUND THE CALENDAR ALL AROUND THE COUNTRY ALL AROUND THE GAR 'Take more than 40 different production cars--some of our competitors' and some of our own. Put them through months and a total of a million and a half miles of day and night testing, in the middle of winter. Over gravel roads and test tracks, on blacktop hills and Belgian Block cobblestones jutting up from concrete. Then, and only then, take them apart piece by piece, and set them out on long tables to be probed, poked, inspected, examined, tapped, knocked, compared and evaluated by 6,000 divisional and central staff people. That's the Durability Run we hold each year at our 4,011-acre Proving Ground in Michigan. Another step in proving cars all around: testing cars part by part, to know how well they'll work and hold up. Testing cars the long way, the hard way, the right way. Testing them the GM way--to make each one likely to be worth more to you when you buy it, as you drive it, when you trade it in.. GENERAL MOTORS CARS ARE PROVED ALL AROUND CHEVROLET * PONTIAC * OLDSMOBILE * BUICK * CADILLAC + WITH BODY BY FISHER a

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