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30 THE OSHAWA TIMES, Wednesday, July 25, 1962 'itries, either through their own |facilities or Firms Keep Digit On Market Pulse By RO DCURRIE 'and free." Each member re- LONDON (CP)--A group of tains all commissions for adver-| advertising firms in Europe and tising placed by him but when North America are banding to-\another member introduces gether to keep their corporate/ business to him he reserves two finger on the market pulse all) per cent of the turnover for that! the way from Ecum Secum, member. N.S., to Esrepona, Spain. Bach cuuipany continues its So far, 12 medium - size regular domestic business, but, companies are members of under the »ylaws of ADVEROP ADVEROP -- Advertising Agen-|no member may handle foreign) cies in Europe--a name selected|husiness except through the! before the group expanded to association. | North America. ist | ' : Latest addition to the group All firms involved are capa- |; Goodwin - Ellis Advertising| ble of covering their own coun- 7 iq of Vancouver which willl through arrange: pees ig ee in Canada| ments with associates. : At present the set-up includes) T° handle North American) one company each in Britain, Publicity and marketing sur-| Sweden, Norway, Germany, VeYs the group has enlisted the France, Belgium, Switzerland, Setvices of Jim Allison of Van- Spain, Italy, Denmark, Austria COUVer, a former international | and, more recently, a Canadian|Public relations consultant who) company which also will handle|"0W is specializing in the Ca-| market research and advertis- nadian-U.S. marketing scene. _ ing in the United States, . tod a he =, '| INVITE FORMER STARS --A sort of profit-mak-| ing Interpol whose members| won er MORE iv ang ual co-operate: in exchanging infor-| mn. asad ee et aed |Terry and Rogers. Hornsby, mation and tracking down mar-)). hai. living .400 batters, | pany has a client interested in kets--is S. F. Fiorentini, head| : | of S. F. and Partners Ltd. here. have been asked to hit a few he idea is that when & com-| Memorial Stadium Aug. 17. The four sluggers were invited selling his product abroad--be|t® the third annual Shrine of it shaving cream or sardines-- Immortals night, sponsored by Computers to control flights of Bomarc ton te a, ey 7 swerve erwevy ve saa owe ew ee BOMARC COMPUTER CENTRE this room on the third floor missiles and jet of the huge underground at North Bay, Ont, Data gath- ered by radar and radio will ceptor pilots. i ee Ae tomatically relayed to inter- --(CP Photo) lthe agency, through several or|Baltimore Orioles primarily to interceptors will be housed in SAGE base under construction guide the missiles and be au- all of its ADVEROP colleagues, on or distinguished baseball|------------__-- om a can get a preliminary opinion players with a Maryland con- jon the product's prospects in nection. POPULAR THEATRE {The Chocolate Cove Playhouse,|time provinces offering profes-|tions, has opened its fourth sea- DEER ISLAND, N.B. (CP)--jthe only theatre in the Mari-|sional summer stock produc-|son. PLANS DOUBLE EXHIBITION simultaneously in Paris and , portraying the French - Cana- Canadian painter Francesco Yacurto is planning a double | Rome. Mr. Iacurto, who lives exhibition of works to open. in Quebec City, specializes in . America (CLC) voted Sunday Ontario Labor night to strike if necessary to obtain their demands. Union officials said the mem- bers overwhelmingly favored strike action to force a contract giving them 10 cents an hour Department To Hear Talks non? irom TORONTO (CP)--The Ontario/ of $75 for jaid-off workers. department of labor is expected The company two weeks ago bs yer nds em ype ee today offered a six-cent-an-hour raise to ntustey and. the brewery nda. guaranteed. weekly ld called to mediate deadlocked °! wae of toad contract talks. Negotiations ground to a halt Louis Fine, chief conciliation last Saturday night -_ oe officer, called the meeting after sides in the dispute said they the 1,000-member Toronto loca! Would not call a meeting. of the International. Union of The six-cent offer by indus- Brewery, Flour, Cereal, Soft try would give workers 25 per Drink, and Distillery Workers of'cent more money by 1964 than : , Blacks CLEARANCE CONTINUES... We have chopped prices furth- er on this season's Coats, Suits, Dresses and Sportswear, as we must clear every- thing within the next few days regardless of cost. © Be here early Thursday 9 A.M. Hurry and Save 1/3 -- 1/2 AND MORE!... On quality fashions while there is still plenty of variety to choose from. e@ 2 OPENING SPECIALS e SABRE SLIMS 9 99 Our entire stock of discontinued Spring Patterns -- Pastel, Plaids and Buy several of these at « saving ef $4.96 per poir LOWER LEVEL 70 SKIRTS & BLOUSES Cottons, Linens, Arnel, Prints and Plain. Pastels; Skirts, Full and Sheaths, Sizes 8 to 18, broken sizes ond col- ours. Reg. to 8.95. SPECIAL SALE . If a favorable|s |various areas. | then the report comes back, real work begins. INFORMATION IS FREE Each member must be capa-| ble of giving his clients a complete advertising service, including market research and the presentation and execution of a complete campaign-- through television, radio and newspapers. they were earning in 1958, be- It is realized, Fiorentini said fore a 41-day strike which pro- recently, that not all members duced a 28-cent-an-hour raise, now have facilities to provide this type of service within their J : ] own organization, But it is "es- ee sie panei as sential that they should be able VICTORIA (CP)--An increas: tg provide them through their ing shortage of skilled workers contacts, and to control them." is reported by the National Em-. When a sero about to ' SAE it . execute a publicity campaign Bee Service, ak es asks other members for initial welders and aircraft mechanics rough ideas or information especially in demand these "are provided quickly-- dian Scene. --CP Photo At Karns... Automatic 35MM. Camera HOLIDAY SPECIALS 2 Perfect color slides from your very first roll - automatically. AGFAMATIC I f 2.8 lens Red-stop, green-go sig- nal with leather case. (Ask for free -"Photo- graphy without Fear" booklet). List Price 76.95 Karn's Holiday Special Price 69.95 NEW OLYMPUS AUTO EYE 11 £2.5 lens Coupled range-- finder (makes focusing auto- matic too). Complete with handsome leather case. List Price 125.00 Karn's Holiday Special Price 84.50 New Voigtlaender Vito Automatic f 2.8 lens, red-stop, green-go signal with leather case, List price 103.95. Karn's Holiday Special Price 87.95 3:99 LADIES WEAR LTD. PHONE 725-1912 Main Floor Blacks. 72 SIMCOE ST. NORTH * Open Friday Evening till 9 P.M. 28 KING STREET EAST 723-4621 Open Evenings Till 9:00 p.m. FREE DELIVERY FINAL WEEK ! ... OF THE PUBLIC SALE OF ALL FURNITURE OF THE FORMER £D WILSON FURNITURE COMPANY. EVERYTHING WILL BE .OFFERED FOR SALE, INCLUDING ALL ODDS AND ENDS. NEW BUSINESS WILL BE OPENED SHORTLY. PLEASE HELP US CLEAR THE PREMISES. REASON- ABLE OFFERS ACCEPTED. Heavy Chrome HI-CHAIRS Arborite tray and adjustable foot- rest. Sold at 18.95. CASH AND CARRY. 10.74 Andrew Malcolm -- Fruitwood French Provincial BEDROOM SUITE This elegant high quality bedroom suite comprises Mr. and Mrs. Dress- er with framed plate glass mirror, spacious chest, shaped panel bed. ONE ONLY. 26 (-% Large Family-Size CHROME SET 36" x 60" Arborite table, heavy duty matching chairs. 2 ONLY, SELL-OUT PRICE 48.63 6 x 9 Borderless LINOLEUM RUGS New Fall patterns. Hurry -- These will go fast, SELL-OUT PRICE. 4.09 WILSON FURNITURE CO. SANDWICH COTS WITH SPRING FILLED MATTRESSES 18.75 VINYL PLASTIC BY THE YARD, RE- 87° yd. COVER YOUR KITCHEN CHAIRS COFFEE TABLES, ARBORITE TOPS 6.88 ELECTRIC RANGE, HEAVY DUTY, 24" SIZE, SELL OUT 116.00 4.81 SPRING FILLED MATTRESSES 11.88 oy sien a OIL PAINTING REPRODUCTIONS ARBORITE STEPTABLES ASSORTED STYLES .. eng Oks 6.88 FLOOR COVERING WALL TO WALL 23° SELL OUT PER FT. ea Enormous SAVINGS EASY TERMS CRIB MATTRESSES, SPRING FILLED 5.88 TABLE LAMPS WITH SHADES .... 2,93 UNPAINTED BOOKCASES FROM ... 1.99 VINYL SANDRAN FLOOR COVERING 139 per yard ee SMOOTH TOP MATTRESSES .... 26.00 ... 18.88 HASSOCKS AND STOOLS FROM ... 2.117 UNPAINTED DESKS Chrome KITCHEN CHAIRS Assorted colors, washable plastic seats and backs. Reg. 8.95. CASH AND CARRY. 3.00 3-Piece Beautiful Walnut BEDROOM SUITE This styling is really different. You must see it. Double dresser, large chest, bookcase bed. Floor sample. ONE ONLY. SOLD FOR $249. SELL- 166 Sapphire BEDROOM SUITE With double dresser and tilt-mirror, Huge chest of drawers and bookcase bed. This lovely suite sold for $289, ONE ONLY -- SELL-OUT PRICE, 174" CHESTERFIELD SUITE Clearance, smart modern styles, OUT THEY GO. FROM (4 20 CHURCH ST. 723-3211