The following text may have been generated by Optical Character Recognition, with varying degrees of accuracy. Reader beware!

THE OSHAWA TIMES, Wednesday, June 22, 1960 1 CANADIAN DAILY NEWSPAPERS HIT THESE 3 ALL-TIME HIGHS! 1 HERE'S THE PROOF OF THEIR POWER! A hooker gives a local dealer's name .and address and is voluntarily appended by him toa manufacturer's advertisement, Color use has grown steadily and is now available in over 80% of Canadian Dailies. Total paid circulation of the 90 Canadian Daily Newspapers is 3,846,791 ; _ (audited paid) Ina country-wide survey conducted by Statistical Reporting and Tabulating Limited 38,436 households reported an average of 3.9 readers of daily newspapers per household. One full page advertisement in every daily newspaper in Canada costs only $42,250.00. CANADIAN DAILY NEWSPAPER PUBLISHERS ASSOCIATION "14 lings 0 a colin inch "55 University Avenue, Toronto 1; Ontario I. H. Macdonald, General Manager