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THE OSHAWA DAILY TIMES, SATURDAY, MARCH 16, 1929 model 48, newest of all the 1929 McLaughlin-Buicks. It McLAUGHLIN- BUICK COUPE and powered with the 91-h.p. engine that has already irs 'since the 1929 series was first announced. is a four- senger coupe, built on. -- trated its offic y in thous Three completely new and strik- ingly original series of sixes comprise the 1929 McLaughlin-Buick line in- troduced a few months ago, They are Jonger, larger, faster and more pow- erful, but more immediately apparent are their remarkable new body lines an solos no car on the road to which the new McLaughlin-Buick may be compared, a fact which makes description difficult, However, among the innovations affecting its appear- e may be listed the gentle "swell- fre of 'the body, just below the win- dows, which are arched across their, top . where they were formerly straight; » complete blending of the 'side and roof lines in a pleasing curve which is carried around the sides and the year of the car; massive, grace- ful mew radiator emphasizing the curve motif further; new one-piece front fenders and long and deep rear fenders. : Clearance Unchanged The car's rance is still fur: ther Rohan ed smaller wheels and farger section tires, which make the mew. McLaughlin-Buick seem lower, 'though its road clearance is actually unchanged. Large new hubs, new easy-on radiator cap of radical type ~with graceful ornament--and re-lo- ation of the trademark, in a new and stinctive monogram, on the radiator fongy-combing instead of the shell, d' additional touches of beauty. The new head and parking lamps, on their chromium-plated brackets also are noteworthy features. "Interior refinements include a com- el closed model, longer gearshift lever, foot-operated cowl ventilators, and a tandem-blade electric windshield wi- per cleaning right across. The sev- erely plain instrument panel is en- tirely new, being simply a grouping of the dials on the black background of the dash, The 90-mile speedometer is mounted directly before the driver, and the hydro-static gasoline gauge is of the latest and most accurate type. Less apparent to the casual eye, but no less vital, are the enlarged and improved power plant and strengthened chassis, designed to pro- vide a reservoir of energy and reserve of safety. Wheelbase lengths in each of the three series have been extend- ed an inch, the new lengths being 116-inch, 12l-inch and 129-inch. Horsepower of the two McLaughlin- Buick engines has been stepped up, that of the'smaller from 63 to 74 and of the other from 77 to 90%. Piston Displacement Increased piston displacement ac- counts for part of the power increase, the remainder being due to new de- sign of camshaft, valve mechanism, carburetor, intake manifold and ex- haust. The power increase is out of proportion to the increase in weight: While some of 'the engine and chassis improvements, notably the addition of mechanical fuel pump, are seemingly radical departures, none of them af- fects the car's basic design, The "vibrationless performance" claimed for McLaughlin-Buick's en- gine has been guarded in preparation of the 1929 car, specifications show. The crankshaft is heavier and so are bearings, pistons and pins, while greater attention than ever before has been paid to their balancing as a single working unit. And McLaugh- lin-Buick has now cradled the entire engine in mountings of thick, soft rubber, to absorb the last vestiges of vibration. Smoothness of clutch ac- tion is ensured by tiny undulations or "waves" on a of the ten plates which permit the driving and driven forces to engage gradually. Despite the advance in performance built into the 1929 McLaughlin-Buick, its gasaline consumption remains vir- tually unchanged, and it operates ef- ficiently on any fuel. Retention of the centralized lubrication system in- troduced in the 1928 madels makes it easy to grease, and heightened economy of servicing is sought by several of the mechanical improve- ments, such as the interchangeable main mearings. A simple and ingeni- ous means of lubricating the differ- ential gears by deflecting the grease within differential housing downward upon the gears is a distinct advance, Nineteen models, a complete range of open and closed cars on the three wheelbase lengths, make up the line. GOOD IN PLUG CLEANING Cleaning the spark plugs is a task to which the car owner occasionally sets himself, and to good effect. The inside' of the plug core usually is scraped out in this process. A better method of cleaning is to soak the core in a solution of 60 per cent. household ammonia and 40 per cent. water. This will dissolve the carbon and assure a clean firing plug. MORLEY R. JACOBI Manager of the Moffatt Motor Sales, local representatives for the Buick and Pontiac cars. ROOMIER BODIES IN WHIPPET SIX SEDAN Longer and more spacious bodies of entirely new design characterize the Superior Whippet Six Sedan, a product of the Willys Overland Company, The long sweeping lines, artistic colour combinations and quality fitments and spaciousness of the interiors, bring a new sense of artistry and craftsmanship to the low priced six field. In mechanical features the Whippet Six still maintains a conspicuous position, being the lowest priced six employing a seven-bearing crankshaft. The new "Finger-Tip Conirol" {is another feature of the Superior Whippet Six, placing at the finger tips of the driver, complete control of starting the engine, operating the lights and sounding the horn with- out changing the driving position, These cars are marked by a great- er speed and power performance over their predecessor, DO NOT DRIVE ON "FLAT" Never drive on a flat tire if the streets are full of holes and rough. The chances are very great that considerable damage will be done to both the tire and the rim, (REACHED HEIGHTS, DIED IN POVERTY Late David Buick Achieved Greatest Success But Others Turned It' To Money David 'D, Buick died in Detroit earlier in the week, Yes he was the Buick whose name one sees on cars. Doesn't make much difference which way one turns in this country or across the line, and also in for- elgn lands, he gees that same name, Natural enough to suppose, too, that this Mr. Buick must have be- come a very wealthy individual, be- cause other men whose names are attached to automobiles have made fortunes, But David Buick died a comparatively poor man, In fact, some of those who knew him best state that he was not far removed from poverty. Yet he was the founder of the Buick car, and at the end, in his 74th year, he had his place behind a desk, But it was not a desk in a private office, guarded by a private secretary---his place was at a very humble information desk, David Buick's death brought to an end a life as remarkable, and perhaps more remarkable, than those of his contemporaries, for while other men went up with firm step to great personal enrichment and authoritative berths in trade, Buick fell away. Comfortable well- being became affluence in his case, Then reverses came, the founder of the globe-known motor car slipped, and slipped farther, and at 74, his money gone and no one, apparently, ready to take his arm for old time's sake, he reached maximum obscur- ity. He was forgotten. None of his old friends had jobs for him. He importuned them. He did not want charity; he wanted work, He want- ed no directorship; he asked some security, He found callousness, He had become "poor old Dave Buick." He tok a job as instructor in a trade school. David Buick, went to Detroit as a baby from Scotland and in mid- dle age become a well-to-do manu- facturcr of plumbers' supplies and hathroom fixtures. He had a small factory --and a dream, The dream came to him when he counted up CLIFF GARTSHORE Of Ross, Ames and Gartshore, local Hud Essex rep: tatives. the time his one-horse dray took to make deliveries, He began to fiddle with an en- gine around 1895." Henry Ford was a tinkering machinist, too, in those days, and Olds was dreaming Buick's dream, too. Buick con- celved the new standard valve-in- head engine and as he went for- ward with his experiments, the pic- ture grew clearer to him, Even then, it is said, he envision- ed the new transportation which was to accelerate the world and in its work and pleasur: open up tremendous opportunities and male what had been a trek into.a joy ride. He saw a world mobile and a meth- od of transportation which was to change the character of earth. Men no longer need dwell in the shadow of their village belfry for all their days, Adventure was to have a swifter conveyance than two slow moving feet. He sold his plumbing huginess and went seriously to work on his engine, Hig $200,000 capital began to shrivel, J. H. Whiting, a Flint banker, agreed to go in. with him {if he would drive a car from Detroit to Flint, This was done, after one hreak- down at Pontiac, and Whiting came in. He put up $35,000 and Buick and his son then held the majority of stock, Then controversy arose. There H LOWER MOTOR CAR Insurance RATES Are Now In Effect THAN IN THE YEAR 1923 MURDOCH'S INSURANCE SERVICE Office 27 Warren Avenue--Phone 108) was a dispute over sales methods. While the Buicks, in consequence sold stationary engines, Olds, Ford and the Cadillac were making autos, Orders for autos forced the Buick company to action. Orders flooded them. Expansion was imperative W. C. Durant was approached, One million dollars was raised, In a dispute in 1909, Buick quit the company. He sold some of his stock and went to California, The stock that was then worth $100 is worth $6,000 to-day, but when Buick died the other night in Har- per hospital, he didn't own a single share. \ He organized an ofl company. Litigation over land titles followed and when the oil company went on the rocks, most of Bulick's stock in the automobile company went with it. What didn't was swallowed up when the Florida boom collapsed. He and his wife went back to Detroit. He was 74. An automobile trade school finally gave him a job. He had been up to the top and back again. But Buick never lost courage or harbored envy. At least, if his ex- perience rankled, he never sald so publicly. ; "Success," he once said, peering over his desk at the school at an interviewer, 'consists in looking ahead and forgetting the past, I just got a few bad breaks, Anyway, money is useless except to give one mental security."'---Stratford Bea- con-HeraMd, Despite that the number of opera- tors has been increased, it required an average of 402 seconds to put through a telephone call in London Jast year, compared with 37.8 seconds in 3 adjustable front seat in every ya EN TH » aff motordom accepts the / SEX HALLE NGER om, Ay I 4 in tens of thousands coming to ride The seception to Essex the Challenger has been 80 spontaneous and sweeping 'as to have the character of universal acknowl! tractions are the subject of motor talk every- ye in the things eri ings which contribute to Souls is the th is outstanding. Radi- ator shutters--side lamps--~chromium-plated y hydraulic shock absorbers-- adult size roominess and adjustable seats, etc., are details that only costlier cars have provided. edgment. Its at- But Essex--always outstan in ~--challenges anything motor bas to offer in fast get-away, on hills and in speed above 70 miles an hour. It challenges any in ease of steer- ing and ease of riding. In price its advantage is unquestioned, To prove this to your own satisfaction go examine the seven body ote the 76 advantages Essex offers and pit it, as a million Super-Six owners have been invited to do, against any car you know, Coach . 2-Pass, Coupe - 840 Phaeton - 84 A WIDE CHOICE OF COLORS AT NO 1) F. O. B. Windsor controls on steering wheel ~--starter on desh--gll A BIG FINE SUPER SIX X0SS, AMES & GARTSHORE C Plated. ESSEX ""Challenger' Is Now Ready for FREE Demonstration Simply Give Us a Ring' ili. The NEW BARGAINS | NOW ON SALE! New Tires, uphols- 1927 CHEVROLET SEDAN $525 (97072020 (NIS5 50) Small mileage, running like new CAN ,:.00.0i0.0 0 020.00 1928 ESSEX COACH $725 Telephone 1160 Upholstery, paint and motor like new. Six tires oie iD 1928 HUDSON COACH $975 New series, motor in 1st class condi- tion. Paint, etc, OK. o 0.0.9] poze i@iete 0) + STAR SIX SEDAN $750 9 PRINCE STREET TELEPHONE 1160 o., Limited i App lings an Reflec sultan: | search a ble; by 1 new line cars wh yedr in are exp popular show. ince the! new the' mos