Ontario Community Newspapers

Porcupine Advance, 27 Mar 1941, 2, p. 4

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U i sf §*at <1f} iCs ‘ai¢} $5§! * i OX § 54 *1. Â¥ *4 Readers of The Advance may recall that son:c two or three years ago there was an editorial reâ€" ference in theseâ€"columns to the plan adopted by a New York newspaper and a New York advertiser to assoclate the fragrance of a widelyâ€"known: proâ€" * duct with the newspaper advertising of that proâ€" .duct, this alliance being accomplished by the inâ€" .troductibn of the appropriate perfume into the . printing ink. Again last year The Advance had "another reference ‘to a similar case in another "part of the United States. As a matter of fact, _‘ Wmmmehasbeentaken up by quite a er:‘in the United.States it hasâ€"not become o â€"even in that So far as The Adâ€" knows, The Globe and Mail is the first dian newspaper to: adgpt this odorous form The Salvation Army, the Canadian Legion, the Knights of Columbus, the Y.M.C.A., the Y.W.C.A. and the IL.O.D.E. are daily, hourly, serving the men of the army, the navy, the air force, no matter where they may be. How well they are serving is effectively shown in thousands of letters from the various branches of the fighting services at home, in Iceland, at Gibraltar, in the Eastern zone of war, and in gallant old Britain. These six organâ€" izations have won the right to the name of the auxiliary war services. That is just what they areâ€""auxiliary war services." It is the duty, the privilege, the desire of Canada to support every branch and part of the fighting forces. This, of course, includes the auxiliary war services. Supâ€" porting auxiliary war services is in reality supâ€" porting the fighting men. Often, the expression is heard‘:â€""Nothing is too much, or too good, for those giving their time and strength, and risking health and life itself for the cause of liberty and the Empire." < This is an inescapable fact.: To do the most and the best for the men of the war services, it is essential that the auxiâ€" liary servlces should have the most complete aid and co-operatlon The people of Timmins, Schuâ€" macher, South Porcupine, the Dome, and indeed, the people of the whole North, desire that the Canadian War Services campaign should be a sucâ€" céess. All that is needed to make it so is the full realization of the personal responsibility of each and every man, woman and child. The response to the appeal in the few days since it was launched has been excellent. There seems to be a general determination to give to this task all the courage and purpose there is, and with cheerful hearts and determined minds to press on for this minor Victory that will help to bring along the greater vietoryâ€"the victory of freedom over slavery and of democracy over dictatorship." â€" ; Had it been another newspaper that these good people mentioned, the answer would have been a prompt:â€""Yes! That paper has been smelling to high heaven for years!" But the odour on The Globe and Mail was not that kind of a smell. It was a sweet fragrance that delighted the nostrils. The odour came from a departmental store adâ€" «Wertisement of a flower display:. There, on a page of The Globe and Mail, were the flowers in all their beauty. Lifeâ€"like they were, and to cap it all, as the pageful of charm hit the eye, the soft. scent of roses struck the nose. This effect was achieved through the use of perfume in the prinâ€" ter‘s ink. â€"â€"These words are for those on the home front, as well as for those who serve in the fighting forces The task for the immediate moment is the raising in Canada of $5,500,000 to finance the auxiliary war services giving aid and comfort to the man on service at home and abroad. Into the task of making the campaign a success should go all the courage and purpose of which the people at home are capable. If the words of the King are heeded, the complete success of the campaign is assured. ' vvvvv- io Several months ago His Majesty the. xmg in an aMMs to his people uttered words worthy to be the motto and inspiration ofall~British people so g as the war shall lastâ€"-and aft.er ‘In every issue of The Advance since the King spoke tnem ] these words have been repeated:â€" "Put into your task whatever it may be, all the courage and purpose .of which you are capable Keep your hearts. proud and your resolve unshakâ€" en. __Let us go forward to that task as one man, a smile on our lips, and our heads held high, and with God‘s help we shall not fail." There were several people who were going around on Monday evening and Tuesday mornâ€" ing enquiring of all and sundry:â€""Did you smell The Globe and Mail toâ€"day?" Every once in a while they would take the odd sniff themselves, though they are not the kind of folks usually 'inlfflng at The Globe and Mail. Rather they are thq type that have held the belie{f that The Globe and Mail is not to be sniffed at. Mlm“!nflm» m:.momauw funadaâ€"468,00 Per Year, _ United SBistesâ€"$3.50 Per Year NEWSPAPERS WITH ODOURS Newiwphgce Awsciation; Cluss "A" Weeki¢ Group TWO PHOMESâ€"36 apd 2020 . 52l Ft!ut.'l'he Windsor Bmhflymunomdm perfumed pages. in ease ‘The Globe and ‘Mail is the first Toronto newspcmrtoadnpttms particular modern plan, just as it has been the first in manyâ€" other. things, modern and'other- wise, good and not so good. It is quite appropriate that The Globe and Mail should be the fAirst to ad0pt. odiferous advis. The Globe and Mail has .always had an odour of its own. . "An odour of sanctity," says Dr. Honey. "The perfume of proâ€" f.priety,” says A. W. Lang. . ; i In theory this nostrilistic support of word picâ€" tures and artists‘ sketches of products, by theâ€" use of appropriate perfume, suggests a wide field for the imagination and for the widest nostrils. It is a "natural" for the manufacturers of perfumes, and almost equally suitable for the florists. What an opportunity it presents to the fruit dealer! The ‘scent of freshlyâ€"picked apples and of musk would rouse so many happy memories of younger days when life was green and apples red, that the sale of fruit should be increased many fold. Who would stop to consider Vitamin B 1, after one good whiff of the aroma that speaks of newlyâ€"made bread? And the delicious fragrance of a goose on the roast, or pork being crisped in the oven, would tempt the appetite and loose the pocketbook more than many pictures, or descriptions in mere Wwords. Nevertheless, this idea of odorous advertiseâ€" ments has its limitations and handicaps.: Even The Globe and Mail could scarcely attempt to give all on one day and in the same issue all the varâ€" ious odours arising from soup, soap, cakes, pastry and flowers. Only the one odour could be safely used on the one day. In the days to come The Globe and Mail may accept as its slogan the words: "A smell a day keeps the doctor away.‘" : Even that limitation would not be enough for the comâ€" fort of the public. There would need to be a black listâ€"odours positively forbidden. In this class it is only necessary to note a fewâ€"limburger cheese, onions, garlic and Hoffman drops. Otherâ€" wise, there would be the spectacle of people readâ€" ing the advertisements with clothespins on their noses. All this opens up another rich field for all: who like to haveâ€" cause for worry. With the growth of newspaper reading there has come the spe@tacle of â€"nearly everybody wearing spectacles. If these smelly advertisements are to become the newest rage, just consider for a moment the call there will be for nasalâ€"magnifiers. ~Many a manâ€"toâ€"day will admit that he doesn‘t smell â€"well. <Up to the present this has been in the nature of an advanâ€" tage. Happy is the man whose nose knows not whether he is passing a flower shop or a case of halitosis. If he has to read the newspapers with his nose, as well as his eyes, however, it will mean changes and new professions will be necessary. In~addition to the optometrist, there is likely to be an olefactorometerist to fix up weak noses and those with nasal astigmatism. If advertisements are to be illustrated by odours, why not a smell or two to go along with the ordiâ€" nary reading matter in the papers? The odour of the modest violet would add its own charm to many a report of addresses by Hon.. Mackenzie King. A touch of carbolic might well be added to some police court stories, A whiff of ether would improve the odd council meeting. If newspapers are to have smells by the page, what about the governmentâ€"owned radio? Many of the radio programmes have their own very disâ€" tinct odourâ€"with the first two letters of "distinct" silent. ~By the time that arrangements are comâ€" pleted for the free transportation of soldiers on leave, it is quite possible that amplifiers for the noseâ€"and gas masksâ€"may be supplied by a generous government to all and sundry. Toronto has welcomed many distinguished and popular visitors in its career as a city.â€" Kings and presidents, potentates and prelates, persons of high birth, people of great talent, men of riches, women of distinction, those who have won fame and those whose personalities have captured the popular fancyâ€"all these have been included in the guests honoured by Toronto. Despite all this, it is an underestimate to say that the welcome tendered Mr. Wendell Willkie this week was an outstanding occasion. Only once before was it excelled in genuine enthusiasm and spontaneous That previous occasion, of course, was | the visit of the King and Queen. Were the King and Queen to pay another visit to Toronto there is no doubt but. that the joyous welcome accorded . them would be even greater than that given on tHeir previous visit. Undoubtedly it would exceed in warmth and affection the tribute paid to Mr. Willkie. But only one other citizen of Britainâ€"Premier Churchillâ€"could hope to equal the favour shown to Mr. Willkie. As for his own countrymen, only one of themâ€"Presidéent Rooseâ€" veltâ€"could hope to rouse equal notitce to that +spontaneously given to Mr. Wendell Willkie. ‘Much of the tribute paid to ‘Mr.â€"Willkie was to his own pleasing personality, Hut mich mote was in Canada‘s honour to a "Good Neighbour"â€"â€"the people of the United Statesâ€"represented so afly by Mr. Willkie. h 4 ; In reéturn Mr. Willkie did a great service to Canada. His address. was.an encouragement and n inspliration Canadians. Only returned a short while from overseas, where he saw Great Britain in days of war and danger and sacrifice, he had noble words of praise for the gallant peoâ€" ple overseas, and the addedâ€"to this tribute, an earnest belief that Great Britain can not and will not fail. He is urging his countrymen to do NOT COUSINS, BUT BROTHERS everytmnl powbxe to help Britain win the war. He made it plain that the United States will be fighting for its own liberty and for the way of life that the United States desires. It is equally truc that the United States will be serving the world of Tree men by its every effort to help win the war. "Oour American Cousins" is the expression in curâ€" rent juse. Mr. Willkie‘s speech showed the need for a revision of the phrase. It should read:â€" "Our Americar Brothers." â€" To inaugurate the campaign for $5,500,000 for Canadian â€" auxiliary war services, Mr. Wendell Willkie was invited to give an address at Toronto on Monday‘ He came to Canada at his own exâ€" pense for the occasion. He delivered an address (By Percy Ghent) | On the Saturday before Christmas, 1934, the year in which Toronto celeâ€" brated its centenary as a city,, an Mustrated article of ours, Yuletide in Little York, appeared in The Telegram. It was an imaginative story of a sleigh ride through the .streets of York on Chflstmas 183. At Christmas, 1997, a small edition of the tale was printed in brochure form to convey the season‘s greetings to friends. _ A copy was sent to Sir Frederick Bantâ€" ing., Before us is a letter of his reâ€" ceived a few days. later: Sir F. Banting, as Artist and as Man Many zhany thanks for your delightâ€" ful sleigh ride. 1 read it at breakfast time Sunday morning and was charmâ€" ed. The whole thing makes me wonâ€" dér: We think we‘are so much better than our grandparents, and that they were so far behind the times. But are we an improvement, and are people as happy now as then? ‘My mother has told me many stories of her childhood and her visits to Muddy York. The old days of Upper Canada hold a fasâ€" cination for me. I often wish that I too might record qome of the things I have heard that might amuse and help those those of the and â€"those (of" the= days «to"° come Again thanking you and wishing you a Happy New Year. ‘May you take longer trips in 1938.. My Dear Ghent:‘ ~FRED BANTING. Modest and Generous This grea.t Canadian scientist,. whose aiscoveries,‘ there can be little doubt, have done more to alleviate human suffering than those_.of. anyone . else in the twentiest century, wished that he mght string togetherâ€"a fewâ€" litble anecdotes of earlier days to amuse and help his fellows' It is a striking triâ€" bute to the" modeSt;: unaffected and generous natm_'e :of Banting the Man. It Was on a snowy win.t,ex .mot ning two or three weeks.; ago,© that we last saWw Sir Fwderick. :: We â€"were fellow passengers on a Roqedale bus, and, on alighting, wallued through Queen‘s Park together toward the . Banting In- stitute. He had just returned from a trip of mspection ‘to one ‘or more , of the air t.mlning centres,. and . his face glowed with pride and pleasure as he spoke of the had seen. "They are mangnificient. lads, and_ it is a grand force," was. the way he summed up the R.C.A.F. He left us with a wave of his hand and a cheery| "so long." Even now, it is difficult to realize he had spoken what for us was a fAnal farewell. . Banting at Home In the twenty years or more that we have known Dr. Banting, a summer afternoon in July, 1939, stands out most happlly.© We beg forgiveness for a too prominent personal element in the details: but the story of that afterâ€" noon cannot be told without it. It was Saturday, and the heat was scorching. We were plodding homeâ€" ward on St. Clair avenue, when Sir Fredefick brought his icar to the curbh just ahbead of us. ~‘"Where are you going?" he asked. ‘There was no enâ€" it a little longer than the others. "I think you like that one,‘" he said, "and it is yours." He signed it, and wrote a friendly inscription on the back. When we took the picture to be framed, we covered GRAVEL AND SANDâ€"AND PLACER <G «> P D 4 the z:;lgnature and asked the Rosedale Heights Drive, December 30th, «The esowd‘s sure to thin out a bit soon,; dariing." s of Sir Fred As An Artist There was a little pile of sketches, on wood, in a corner of the library floor. "Those wouldn‘t be your paintâ€" ings by any chance?" we asked. "Yes,‘ he said with a broad smile, "I have the largest collection of Banting‘s exâ€" istant." He passed them over, one by one, telling when and where he had made them. One of them, a «winter scene in the Village of St. Tete des ‘Cap, on the north shore of the St. Lawrence, and painted in March, 1937, had a special appéal, and we admired Canadian artâ€"who . had painted it. Without a moment‘s hesitation he reâ€" plied, "A. Y. Jackson." A few days ‘later we saw Sir Frederick and told ‘him that his sketch had been recognâ€" ized as the work of Jackson, by an a: ‘.e\pelt He threw his head and laughâ€" i.‘:cl "Just wailt until L tell A.._Y. that _one." framerâ€"who has a wide knowledge of thusiasm in our response that the job of weeding the garden was past due. "It‘s much too hot for that job," he chuckled, "that‘s why.I‘m not going to weed my own. Come over to the â€"â€"_We spent an hour orâ€"so in the Bantâ€" ing library, His house is perched on the crest of Rosedale Heights, and the view of the city from the library win« dow is impressive. On cléear nights, he told us, the ~lights of â€" the City of Rochester, far across the lake, could be seen. Like us, he delighted in books old and rare,; and treasure after treasâ€" ure was brought out for inspection. Down in a secondâ€"hand book shop of Halifax, Nova Scotia, not long before, he had found a rarity of real value. It was a first â€" editionâ€" of Beaumont‘s Physiology of the Gastric Tractâ€"the story of how the abdominal wound, of a Canadian halfâ€"breed Indian had led house and we‘ll have a glass c ale and smoke a few cigarettes." to a‘ vast advance in the understanding of the digestive processes. Characterâ€" istically, Dr. Banting was planning to present his rich find to the medical library of one of the Canadian uniâ€" versities. All the members of the famed Group of Seven are represented in‘ the Bantâ€" ing. collection of ‘paintings. For him, Canadiau art heldâ€"aâ€"vital and qbidmg interest.. He bchevud we were ; told, that the fame. and infuence of Tom Thom.son A. Y.‘ Jackson, and other Ca.nudmm would grow wider and go deeper. in the world of art than most people imagmed Helped . Boy Make Bow He signed and gave to us two little books on art: one dealing with Thomâ€" son, the other with Jackson. We saw some of ~Sir ; Frederick‘s own wood â€" carving. of ‘uperb artistryâ€"a phase of his wellâ€"known versatility we had never heard of until that day. And with almost boyish enthusiasm, he showed us some of his Indian relies and handed us a nice specimen of a flint arrowhead. "Give that to your young son," he said, "and tell him to collect Indian reliecs. It is a great hobby." It io it oi tm 2 t t ow T: At the foot of his long, terraced garâ€" den, which Sir Frederick was planning to make into a thing of beauty, he pointed out some young trees he had planted.> "I was pretty mad, though, a few days ago," he declared. "I saw a boy cross the railroad track, climb the fence, and cut down a nice saplingâ€"a mountain ash. It went after him and scolded him pretty hard." Lady Bantâ€" ing smiled and spoke up at this point: "Fred won‘t tell you the end of that story, but I will. It appears the lad was after a young ash so that he could make a good bow for his arrows. And was a flint he had found himself on the family homestead at Alliston. that could not fail to help and inspire the nation. Yet at this meeting, the chairman spoke for half an hour and Premier King.â€"for a still longer time in attempting to the guest of the everjâ€" ing. This left a llmited time only for the guest speaker of the evemng There is a general belief among the Yugo Slovaâ€" kians in this part of Canada, that the Serbs and the Croatians will revolt, rather than submit to Nazt domination. Twenty years ago the young people of that day used to amuse themselves by looking at the family albumâ€"and laughing at the ridiculous hats worn by the ladies of the previous generation. ‘The young people of toâ€"day do not have to look at albums to laugh at the hats. â€"â€"HtINOTrISt of cold when that little matter was explained, Fred took off his cont, rolled up his sleeves, and helped to make it." Supreme Court Judgeq Unanimous in This Decision Six judgments from as many jJudges of the High Court «division of the Supreme Court of Ontario were, for the first time inâ€" history, upheld â€"unâ€" animously toâ€"day by three members of the Court of Appeal. The lower couri and three Appellate Court judges, all of whom rendered distinguished serâ€" vice in the. last war, were a unit, speaking from their warâ€"time experiâ€" ence, in commending the work of the Canadian auxiliary war services. Nine of Them Wereâ€"Overâ€" seas andâ€"So Their Judgâ€" ment Has Special Force. Sir Frederick Banting was great as a scientist and great as a man. â€" Mr. Justice C. P. McTague, Appelâ€" late Court, Artilléery, CE.F.â€""The work of the auxiliary war services is an imâ€" portant factor in this as it was in <the Aast war. I cannot too highly comâ€" mend them." . Incidentally, â€" it is not .generally known that of the 21 Ontario Suprems Court judges, some of whom were waell over the age limit when hostilites comâ€" menced in 1914, nine,then at the bar. went to the front to fight for the Britâ€" ish justice which they are administér« ing toâ€"day. Their words as veterans whoâ€"know the of. the: present ~situation should carry some Let their judgments> speak® for themselves. Mr. Justice J. A. Hope, D.S.0., M.C , Colonel, _ C.EF.â€"*"Fromâ€" reports,. ; it would appear, that the auxiliary war services are not only continuing . to supply but. are improving upon those same timely facilities of comfort â€"and good cheer to the rank and file of His Majesty‘s forces, which, in the last war, contributed so materially not only to the‘ individual but also helpéd to sustain the morale of the fighting services. The present campaign deâ€" serves that same gensrous support from the citizens as, I am All Canadians desire, should be given to our gallant forces on active service." k Mr. Justice W. T. Henderson, Apâ€" pellate Court, artillery major, CE.F.â€" "In my opinion the auxiliary services in the last war meantâ€"<a gréat deal to the comfort and . well being of the troops. And in the present war their efforts should supported to the exâ€" tent of everyone‘s ability." Mr. Justice J. G. Gillanders, Appei!â€" late Court, D.FPXC.,> overseasâ€"‘"In the last war the auxiliary. services proved their value in providing. many. comâ€" forts and sorvices contributing to the wellâ€"being and happiness and 80 to the efficiency of our fighting forces. They are doing the same again with the same results. They merit the supâ€" port of every Canadian." w ind . 49 i #*% NA COs Te 2oL e eÂ¥ Mr. Justice G.â€"F. McFarland, Lieut.â€" Colonel, C.E.F.â€""Judging from my °Xâ€" perience in the last war, no better organizations could have been chosen to administer "this fund. All who thus served dia splendid work, and I cerâ€" tainly hope the public: will subscribe enthusiastically and> liberally (to this fund." j ' Mr. Justice J. Keiller MacKay, D.85.0. â€""I unreservedly commend the work of the Canadian auxillary war vices. My high opinion of them is based on my experience as a battery and brigade commander from Sepâ€" tember, 1914, to the end of the war." Mr. Justice J. C. Makins, former Major, C.E.F.â€""Provision of comforts for the men who have taken up arms to defend our homes and institutions C CS h . c t is a cause vbthy of the strongest supâ€" port. Those who served. in the last war know what it meaqg." vV WS W Mr. Justice J. G. Kelly, Lieutenant, MC., CEPF.â€""The valuable services performed by these organizations in the last war, and which are being imâ€" proved in this, contributeg in easing the hardships of the troops, maintain« Mrs. Pelletier was the featured speaker at the regular weekly meeting of the Nursing Division of the S.J.A.B. held in the hall on Birch street south on Monday evening. Mrs. Pelletior spoke on leg fractures, and the best methods in which to apply first aid to a fracture. Nursing Division S:J.A.B. Asks Return of Borrowed Articles Comforts Dept. of S:.J. A. B. ‘_Taken Over by Nursing Division. Usual reports were read, and the members decided to take over the Comfort Department previously sponâ€" sored by the man of the S.J.A.B. Many articles have been loaned to district residents, and have not been returned, and the members are therefore asking that all these bewreturned to the St. John «+Ambulance. Returns of borrowâ€"= ed articles are to be made on Thursâ€" day afternoon from 3 to 6 p.m., or on Monday evenings from 8 to 10 p.m. Regular meeting will be held on Monday evening. ing. their spnrité;zfi‘i‘?’bonlfox ‘ting them in the thought that the folks back home were behind them." ‘‘Sheâ€"Here‘s your ring back. I canâ€" not marry you, for I love some one Heâ€"Who is he? She (nervously)â€"You‘re not going to kill him? _ "The services afforded by the auxiliary war services were woellâ€"known to me in the last war. They were of great as« sistance in keeping up the spirits of theâ€" troops. I am sure that in the present war they will keep up the same good work, probably on a larger scale, Everyone shou]d Join in contributing to their efforts," _ Heâ€"No. . But TI‘ll try to sell him the ring.â€"Globe and Mail. Mr. Justice G. A. Urquhart, Lieus tenant Machine Gun Corps, C.E.F.â€"â€" " Lieut.â€"Commander:â€" Herbert . S. Rayner, youngest destroyer comâ€" mander in the Canadian navy, has been â€" awarded. the Distinguished Service Cross for "courage and enâ€" terprise in action against enemy submarines." Only has spent almost half his life at sea. .. . I felt badly when T first heard that my boys‘* eyes were defective but +J was so glad I found out before they had gone too far. My only regret is that 1 hadn‘t thought to have them examined long ago. ItV‘s much better to be safe than sorry."‘ 14 Pine St., N. Phone 835 OPTICAL COMPANY PRICES ARE, DEFINITELY LOWER A‘T THE CURTIS A â€" PHILOSOPHER

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