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ItlI no Item that Idvottlslngmmos In for good Tool of OFMlmemolthemm Wtutnmuttnenneonemn It would home if Ill IdVIISIII errI nee Retrieve IIIId lhl queoilon Thoy Touttdt Ibll UV ofbtnlmmdld not think TM IIImIe Hentthauxoltho poolerottnottpooplelooh tiedteetleio itolttloo Ind blow It out olpro 7nd mount rethei ItnIll itetorIhet deter penumtumletnhAdunlIioIlleteteI nlnaltoTIIprodtteeiItomfeueiiinItoohlih luteMI ttore onptnyt peelget the type 01 non udmIdmhhlwhlmpmolih teliioleouloeethettetoe1tedeom hnniture InlnbuttonIIdwnlttntlutneum Iv criticism Is it Illstlod To on out Laird OBrien Interviewed Iroleeqr Poole from tho School of Bushtoss Quecnn University Professor Poole answered Questions about advorg tising and how it niTecis prince competition economic wosto Indhuying habits His objective comments are worth tending MINI Poole knew the Itultttu Iotidoenboth III Irademle adornment Ildu For member IIpm he wet on mint the Unhvrthy of Alberta hie Untmeity qflilonlloho ml Oume Unhettlty III looted Comm nquth otyanitetlon Lu mow Ind loteeweu IlreIIetldent need WIIWWHITWMWMIIIW WMdMMIJJ at QueeAI Unheutu Mutton Qneltlont What Ire the melee oriticitot oi ItlrutIIIIlafoll economic groundtl PROIIPOOLIILWeVIl Int eh think youe duet mitten hroIdI Mort oeonontitte lliII people who Ietderttutdlhe worlinl oi Ilteeenletpeltenurlet tailed Iyttetn do Iooept ihd vnlue of tdvettitlnl Althoth the CIntdIItt economy it mixture oi pmmttodprlvttemlerprieeltodbothteetlont uuedvertitinnl think weeIn hettnvtluttoedter tlIlnIIIyiooltlontpeeiilctlly It In role lnIeontpetl Live ILIrlLetoriented economy Qoeotiont Whti do the altiu IIy Ihoul ITI eeriiIioll PROIJOOLEI Front to Monte point view there It went critirlImI Advertlslnlit wettruL lot one Thu lI rIIIeI poet Thtl It ereIteI etoey IIVI prole lot Iona eorIpInieI IItd toilet it oil eult for new companion to enter the utntltet towtoinmutotgnn In Newrnmnepeedtxuueeoemo delupenII Myeurlltnouted muttonthe other Iriioq meetvoid pity lame no But you probably mid not mm the rate meme thanlh OutetioILSomepeopie toy thttiletettop Ill Idtertirioa prim nliino down How Ihout ill It thIi my PROF POOLE People no look It televltlott or Ihten to thI rIdio Ind uy III lloniy theyd Iiop Iii III adveetttw eottldpqy ten But it doetnt Al ah before Idver lining it only one leetor in tht ll colletl the market in mitt it you ellotltttle IdtertltlnlI itnl It lonltel thIlInunquetuternllthtve to Add more IIleInten or lenildhluerIteIeditpitonr iindtomoolherwlyltoeom petel Ireotbly the new mothodt wouldnt he II ehectlet Ind theyewld he more costly Youlnnw when you break down the tort or tech Ilem told QIICIIIOIII Your Ilret point uneconomic eIIIitIII Idrertitinn IlIlIITIllI PROFPOOLEIllweIooepttltIlweuellvlnIinI helledlyfreeenterprlseeeonontytimiehtevltthly TomeduplicetlonInduetteeieetoureeIIltlttppent in Idvortltirtl It IlIo happen when you Iind out II ItttlenI It one iotertoetlon or three deport toeot etoret In tho unte Ihoppl pita 0r too my note devoted to whett Any form of thee economy doe hm itt wntI not then II Another tide to it the eemytruien on men rotrpottler meomut new peodteet develop emu loomvedquellty Itmretrvlte free eolerptbe marketoriented economy it elnrneterlred by youth in other words it II gt Mantle eeonorny It itrnntted by innovation pu tieuletly in new produet dotleloproeol Advertth used to inlorot eoneumete Ibeuithetenerepmd uettIndtheirhenetIITIlneintreIuetlonIndIoeept Ineo nTlrth proouett lteuentltl tor othndinI nuIitett Ind eontlnueti eoooomleprenete IdtettitlnI le mlly ttery teenpmtve my to tell ptodlttll Quenlont WhIt do you think olthe Idtn llttt ldTlIIISll Ihould be controlled or restricted in note my PROP POOLE Remember thIt were ttlkln Ibout bedoolly Tree oompetltlte economy it we donetrunt htnineu people to use their lemon tool in the my they eitootewlthln the litnltt ol the ltw ttteo we dont hove tree compellth economy Iny loosen And why tingle out ldvertltln Why riot eon itoI the number of niettnen ootanny eIIt hml Or the line oltlle Ilr eontlitloninl unit In ttotel Theta Ire ItillnIcoIiIIIeo In net II we tuition In the net of rovertitlnx itthe next my to tell Ieontptny how much kuhh it an dot 0r thIl It must Ieptm IAan wltIl bulidoeettllhltllne of thought eon leILi toI lot oi emblem timer not even the mutt ardent tupportett ol Lamont Ind tree when will In thIt then no ebute end that nothittl an be Improved Although we rely ntIlnly on eompetltlon to renuttte Idtettln log tome puhllo policy my be neoettety lo oonlxol It stucot Couuw tItAos rttt ntnmuent Inmnmntelututuetmnm mmolthemmydhemloodlmmu mite QnmloomhIthwttheuputthtIl tettisioatneltee min he thhethey dont nmtnnunumuommmnntnonRMI errrootnuemtmmonne mdlYmeIIuythIlIllpeoplIrIIIlydhl hulcdleheioihinndndehehtl II AmmoLII peeplIthtlnmpu moanedth Ireeoleholottllmm poophtoqedhdlln eeunIteptepleIomJI yonhehtthlumlou ldlImIIIInl upendltme wentnmoom mdummhne peotnotedthtoueem nIIAIoodmonIeumnnwum SIvLou Bow And remember mmnnn thI ldeel Nib liont we tpenteotdwtitiol out people tulleItem not to buy lIInteMtntIoI on the other had me geeIttueeeItheeIuteltIiledtheooedolthedIy Adtertitlol cant reeeh into Iontebodyl pocket IndtekethtntooeyIHunoniyopaopulda IreIofehoInIAnd IIut lIlIt IhItourOoeIMIo oIleoted Ioononty iI ITI them In tho loo run you hm to rely on contuan to nuke the rhht decision llyou donttruttihern toependtheir not money you dont theInd met dont wu tree mullet economy Ouettlont VltIt do you expect tone Ideer thing in the we Ihetdi PROF POOLE hope thIl the indutlly by Iteei It need out Iny Idtettltiol tool it deeeptlvo nLItieIdInn Theyre notkittl on thin By Ind Inge in pretty loudout there ere Itlll tom oendett And hope thIt IdvenitlnI an be tired to tell him net It protiuetr Then it no doubt thet ltIYIIlITIl it poueriitl method oi eommunkar tlon And In etlieient one in tenor of tort Why not no mo IdtrrtitittrIlt experienee Ind people tu promote eoneeptt the itnpotunt from Ioelnl tlowoinil lnt thinltln ol thinst like ule dItvInp Or to entltmenl 0T policemen outtee Ind Ioeiel wetlere Eten undenttndin hetueen nItlqu Were Ieeiol little nlthit nowpl hope we tell good that mote otiIID worn norm root In weed to the not in of his comment by the ltudltn Mlmllll MlIIuIy Bond in the InitroIi 01 undo better underetIndlnl oi IdvertiIIIt YOIIJIIICOMLIIMI outdo Ionethloal III ImW In He or our In ALTIVIIIJIM sImm WI INK AnonIn some emu 159 Buy Street Toronto llh Ontule Reed the hootJet Xoep It handy Thou tee In IlItellItcmHlI thtt you think mm or eulouIly bend the rules nil in Ind nuiltheeompiliotnotioe eoelotedwlththIOodebooM Canadian Aduoriislnglitivisory Board weworkiorbotierodvortislng