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2LTO~ FM ~W~C VBRAR~ ~ bia A Metroland Community Newspaper Vol. I .43 No. i Tuesday, March 19, 2002 40 Pages $1.00 (GST included) DBIA campaign launched to keep people downtown Businesses take action to keep sales coming amid construction By RICHARD VIVIAN The Champion hi an effort to keep people shop- ping downtown during Main Street re-construction, the Milton Downtown Business Improvement Aiea (DBIA) is holding a series of promotions. "We want to make it easy for people to come down and noS lie intimidated hy ail Use construction," said Carol McDonald of McMarketing toc., Use marketing fmn hiredbytheDBlA. "There's been months of plannirfg around this." Kicking off Use promotional campaign, which started yesterday, is 'Oua Easter nonnets are Hard Hats'. Ail DBIA businesses have heen issued plastic hard hats for eiUser Useir staff to wear or put in the window. "We want people to decorate Usem, to have some fun with it," Ms McDonald comînentcd. Further promotions will sce draws for prizes, which will correspond with num- hered rocks dug out of a sandhox, and Mother's Day activities. Weekly advertisements wiil also lie pub- lished to keep people informed of what the re-construction will entail the following week and what Usat means for shoppers. Construction crews started learing up Use Main Stitet sidewalks and curbs, between James and Commercial streets, yesterday. After the existmg sidewalka have been cleared, temporary asphait will be laid to provide a safe walking path for pedeatrians. Overail, the pmject wiIl see a downtown section of road straightened, witb the cre- ation of aeven additional on-stases parking spaces and improved lighting. Construction is expected to take usitil laIe June for completion. "While ail this is happening, it's impor- tant that we keep people coming into the downtown for their shopping," continued Ms McDonald. While construction is ongoing, the Farmers' Market which usually takes over the street on Saturday mominga starting the May long weekend, will lie moved to Use Town Hall parking lot on Brown Street. Comment.....6 Business.....9 Datons.....10 Classified.22-24 e- *Niun~ .~W * Haine espar s PC Ibimal HsaUh Co.~ * Chriatis & Woadu RhaIIy * Faim Shop SOIidtOd UrUS Gflly e t e e e e * e SaLAerlI l3th 1I:GO-1:GO "ARTI'stîck" - wloedow calot 223 MAIN ST. E. AT MARTIN ST. 905-878-0084 SecumWe~lsite...wwwJ~aftwesFko. Photo by GRAHAM PAINE ~Irish eyes Seven-year-old Taylor McLardy, who's actually of Scotlish decent, helpa her mom serve tea at the St. Patnck's Day tea and bazaar at Knox Preabylerian Church Saturday afternoon. '1 wants say iii buildrng