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John vince Comm edT Our Customers. Whitby Fm re ms, Weclnosday, Mardi 8.,1995, Page 15 You could go through q 1 items at our Sunay runch berbupn KA BOOM! YOU JUST GOT BYý THEPOE NEW SPAPER I HIT 0F You neyer saw it coming. You were thunbing through the paper, minding your own business. When suddenly this ad caught your eye. And your interest. Newspapers don't read themnselves, you know. It takes two, a newspaper AND YOU! That's why newspaper is suchi a powerful advertising medium. It requires your full attention and complete concentration. The radio can be playing to nobo,'dy in particular, and the TV can be on in an empty room. But when people tum to their paper, they turn there with inter- est. Which means that's where your advertising message needs to be. With ail the choices available, it's difficuit deciding how best to advertise your business. But everything becoînes a littie simpler when you remnemrber one. raie...