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Keswick Wed Aug J The Era vs The Banner and Topic The following questions were asked of Newmarket householders in MarchApril Which local newspaper do you receive The Era 882 Topic 745 The Banner 686 2 Thinking of The Era The Banner and Topic which one would you consider to be The Era The Banner Topic a The Leading Newspaper in the Community 853 127 0 b Best for Local News 784 216 20 c Best for Editorials 569 245 d Best for Local Sports 657 Best Classified Section 814 196 29 f The favorite in your Household 843 167 20 g Best for Advertising 755 265 88 h Best for Real Estate 863 108 39 In addition the following tacts were revealed by the householders surveyed The Era stays in the home an average of 54 days a week of the people in Newmarket think community newspapers are important both to them and the community of The Era readers rated The Era as the most helpful medium for advertised specials and sales at stores in the area The Era was compared to Daily Newspapers Radio and Television All facts contained in this tabulated Rgfedrch Company an indoponile THE ERA Since THE NEWSPAPER THAT SERVES YOU REST