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Fashion Outlook Duds for spuds Couch potatoes are dressing down 1IALT0N HILLS OUTLOOK Saturday Jnly IMS- By Helen In Ihc beginning there was preppy with its shirts and navy blue Brooks Brothers blazers Then came yuppie a dress Tor suc cess philosophy exemplified by cus tom made suits power ties and any thing by Ralph Lauren Now as the decade draws to a close it appears the emerging socio economic sartorial trend may be spawned by the couch potato Baby boa men have been marrying and having children new potatoes at a rale since the early 1960s Not only do married couples tend to slay home more than singles but those with children find going out often ends up being more of an ex and ordeal than its worth And the recorder Is having a revolutionary effect on the way people spend their free time More than half of the TV households now have VCRs and a re cent Gallup poll found that onethird of all Americans consider watching television their favorite way to spend an evening America has become older more conservative and far more homeori ented observes Kurt Barnard a New York based retail consultant And as more baby boomers nave chil dren their incomes which havent Increased significantly In recent years arc suddenly stretched leav ing less money for frivolous clothing purchases Of course knowing what the na tions couch potatoes wear while watching Lhlrtysome thing isnt easy But Marshall Bank president of Long Haul and a selfconfessed CP thinks comfort is the key Bank claims be recently got the idea of marketing Long Haul jeans to couch potatoes rather than Just to longdistance truckers observ ing the discomfort of some of his TV watching buddies during a recent epi sode of Moonlighting One night noticed they were squirming a lot In their to we made a deal that Id supply the Jeans next time if they brought the snacks Bank explains The duds which arc made of stretch denim and are cut fuller than other Jeans were such a hit with his fellow spuds that Bank saw in the flickering light during a commercial a whole new market for bis product As a result all Long Haul Jeans ex cept those sold In truck stops now carry special hang tags that Identify them as ideal for couch potatoes Some stores are even offering them in genuine 10 pound potato sacks Also comfortable and therefore experts say almost certainly main stays of the confirmed couch potatos wardrobe are sweat pants sweat shirts Tshirts and Jogging shorts Despite the sedentary implications of the couch potato sobriquet experts note that many couch potatoes also jog or otherwise work out Donald R Sherman senior vice president of Champion Products Inc suspects that couch potatoes buy Ihclr sweats and tees with the Intention of wearing them while engaging in sports and only later find them to be perfect for lounging about For decades Champion which Is best known for supplying active wear emblazoned with sportsteam logos sold its products only through high school and college bookstores and sports Three years ago the company began selling to department tores and other couch potatofriend ly retail outlets While the couch potato fashion movement may be far more wide spread than say short skirts remem ber them many apparel- Industry executives fear being associated with something as practical and lacking In newness as sweats and tees A spokeswoman for The Gap which has been trying to upgrade Its fashion lm age recently declined to be Inter viewed for this story out of concern that seen as a purveyor of basic sweats to couch potatoes might not be the right image for us Saks Fifth Avenue which three years ago hunched a line of private- label sportswear called Real Clothes also declined to participate explaining that the couch potato an gle is not really In keeping with our However when the Real Clothing line was first in I reduced in The New York Times reported that Saks suddenly realized that while it was concentrating an fashion people were ordering these basics from Bean and such places and quoted the Barnard the retail consultant that retailers may be a tad touchy about the couch potato phe nomenon since it is partly to blame for their currently poor apparel sales Couch potatoes buy these clothes and then they don t replace them as often as they would clothes they d wear outside the house Barnard W By Hughes Sales Rep 8730300 REPRINTED FROM FEBRUARY Im writing Oils column this week in direct response to a call I had from a client last week It should Inspire those of you who arc consider ing entering Into the profession of real estate to wonder why and should give alt of my colleagues a smile for the rest of the week My irate caller with whom I have been working on and off for about a month lives In the cast end or Toronto and had decided to move into our lovely community provided of course that 1 could find him a home in his price range He Is a first time buyer one of my favorite type of people to work with because they are usually so ex cited about buying their first home and was working within usual lower price bracket for his purchase Not a problem usually provided that people arc patient and are willing to make some concessions in heir criteria for this purchase After several times out one of which was his unannounced visit to town on a Sunday contacting me finding me 111 and me pulling myself together and arranging some quick appointments for him to look and locating some fairly nice properties within his price range Still It was not exactly what he was looking for so I arranged to keep In touch by phone and have him come out to view homes as they came up I called early In the week to tell his wife about a new proper that I had just seen and thought It to be In bis ball park of price location and amenities The asking price was a Utile higher than his line was but certainly not out of the question and based on what was selling In town I thought certainly worth a look at t answer the phone late on a Saturday afternoon to have this client accuse me of inflating he prices In Georgetown over the past month pricing first time buyers out of the market and furious with me for even calling to report home out of his price range Man didnt realize how powerful we real estate agents were Tills man then even had the nerve to slam down the phone In my ear after ripping a strip off me Thank goodness I am not overly sensitive and could see the humor In this call and realize that the man was probably lust frustrated at the seemingly endless rise in prices in the spring market However did give me an opportunity to examine what the lions are for some people We as agents are given problems to solve every day with our clients Our clients usually put a lot of trust in us lo provide them with answers and solve their problems It is a challenging and a very rewarding business lo be In The blggesl problem Is thai occasionally our clients do not Irust us In this case this client did not trust my Judgement about pricing on a home without even viewing the proper to and our communication broke down The Irony of this story Is that the home was reduced In price by within days of him calling me putting the home even under his bottom line of purchase price This Is nightmare thai reoccurs with real estate agents This man has now lost a very lovely home in a town that he wanted to live in and well within his price range all because he I trust his agent have good judgement He will probably go out now and vent his frustrations on another poor unsuspecting agent and 1 can only hope hot he or she is ready for an onslaught of verbal abuse Such the diary of a real estate agent I hope you arc smiling and If you are buying in this market have faith In THIS WEEKS MORTGAGE RATES AS OF JUNE is is 5 Bank of Scolli 10tt 10 1 11V 1 Banket 1DV 10V 11 V 11 1V 11V 11 TOW 10V 1 1V 11V 12V CISC 11V 10 11 11V lit Bank 10 11V Bank 10V 11 11V THE POLICE STATION MANAGERS SPECIAL HOURS 9 5 30 p m Wed to 9 00 8 00 p m Sat 8 30 p EXPIRES SHAMPOO I CUTSTYLE I 12 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